Txais: Dab tsi yog Cov Neeg Siv Khoom Data?

agilone khw

Raws li cov neeg siv khoom sib txuas lus thiab tsim cov kev sib pauv nrog koj txoj kev lag luam niaj hnub no, nws tau txais ntau dua thiab nyuaj los saib xyuas qhov chaw nruab nrab ntawm cov neeg yuav khoom hauv lub sijhawm. Kuv muaj kev sib ntsib nyob rau tag kis no nrog tus neeg ntawm peb tus kheej uas tab tom muaj kev nyuaj no. Lawv tus neeg muag khoom lag luam email txawv ntawm lawv qhov kev xa xov mobile sab nraud ntawm lawv tus kheej cov ntaub ntawv khaws cia. Cov neeg siv khoom tau sib cuam tshuam tab sis vim tias cov ntaub ntawv hauv nruab nrab tsis sib txuas, xov tau qee zaum ua rau lossis xa nrog cov ntaub ntawv tsis zoo. Qhov no tau tsim qhov kev xav tau loj dua rau lawv cov neeg ua haujlwm pabcuam thiab ua rau lawv cov neeg khib nyiab. Peb tau pab lawv kom rov txhim kho qhov system uas siv cov kev sib txawv API uas yuav tswj hwm cov ntaub ntawv kom zoo.

Qhov ntawd tsuas yog qee qhov kev tawm tsam uas tsim teeb meem. Xav txog qhov muaj ntau qhov chaw cia khoom siv nrog cov qhua tuaj noj mov, kev muag khoom, kev sib tham sib cuam tshuam, kev thov cov qhua tuaj noj mov, cov ntaub ntawv them nuj nqi, thiab kev sib tham ntawm tes. Ntxiv rau qhov kev sib raug zoo ntawm cov lus teb lag luam dhau los ntawm omni-channel cov ntaub ntawv ... yikes. Vim li no Cov Ntaub Ntawv Neeg Siv Khoom tau hloov zuj zus thiab tau txais kev nce ntxiv hauv thaj chaw ua lag luam. CPDs pab kom cov tuam txhab koom ua ke thiab cov ntaub ntawv qhia los ntawm ntau pua qhov chaw, txheeb xyuas cov ntaub ntawv, tsim kev twv ua ntej raws li cov ntaub ntawv, thiab zoo dua thiab muaj feem cuam tshuam nrog lawv cov neeg siv khoom hla txhua channel. Yeej, nws yog 360-degree saib ntawm cov qhua tuaj noj mov.

CDP yog dab tsi?

Lub tuam txhab cov ntaub ntawv cov neeg siv khoom (CDP) yog cov kev sib koom ua ke ntawm cov neeg siv khoom tswj hwm los ntawm cov kev lag luam uas sib koom ua ke ntawm lub tuam txhab cov ntaub ntawv cov neeg lag luam los ntawm kev ua lag luam, kev muag khoom thiab kev pab cuam los pab kom cov neeg siv khoom qauv thiab tsav cov neeg siv khoom. Gartner, Hype voj voog rau Digital Kev Lag Luam thiab Kev Tshaj Tawm

Raws li cov Lub koom haum CDP, Kev Tsim Cov Ntaub Ntawv Cov Khoom Siv muaj peb qho tseem ceeb:

  1. CDP yog qhov kev tswj hwm kev lag luam - CDP tsim thiab tswj los ntawm kev tshaj tawm kev lag luam, tsis yog lub tuam txhab Kev Tshaj Tawm Technology Technology. Qee qhov kev pab cuam yuav tsum tau teeb tsa thiab tswj hwm CDP, tab sis nws tsis xav tau theem ntawm cov txuj ci kev lag luam ntawm cov ntaub ntawv tso npe ua ib txwm. Dab tsi tseem ceeb tshaj plaws yog tias kev lag luam yog txoj hauv kev los txiav txim siab txog dab tsi mus rau hauv lub system thiab nws nthuav tawm mus rau lwm lub hauv paus. Hauv tshwj xeeb, nws txhais tau tias kev lag luam tuaj yeem hloov pauv yam tsis tau thov kev tso cai ntawm ib tus neeg, txawm hais tias nws tseem xav tau kev pab sab nraud.
  2. Ib qho CDP tsim ib cov neeg siv khoom siv txuas ntxiv thiab koom ua ke - CDP tsim cov kev saib pom ntawm txhua tus neeg yuav khoom los ntawm kev sau cov ntaub ntawv los ntawm ntau lub tshuab, txuas cov ntaub ntawv cuam tshuam nrog tib tus qhua tuaj noj mov, thiab khaws cov ntaub ntawv los taug qab tus cwj pwm thaum lub sijhawm. CDP muaj cov cim ntiag tug uas siv rau hom phiaj tshaj tawm kev lag luam thiab taug qab cov txiaj ntsig kev lag luam tawm ib qib zuj zus.
  3. Ib daim CDP ua cov ntaub ntawv ntawd nkag mus rau lwm cov txheej txheem - cov ntaub ntawv khaws cia rau hauv CDP tuaj yeem siv los ntawm lwm cov txheej txheem kev tshuaj xyuas thiab tswj cov neeg siv khoom sib cuam tshuam.

Acquia Cov Neeg Siv Khoom Siv Ntaub Ntawv thiab Kev Koom Tes Hub

agilone cov neeg siv cov ntaub ntawv koom nrog lub hub

Raws li cov khw muag khoom muaj kev cuam tshuam ntau dua thiab ntau dua los ntawm tag nrho cov neeg siv khoom, qhov nruab nrab ntawm lawv cov neeg siv cov ntaub ntawv hla kev hla, hla kev sib tham, thiab hla lub sijhawm lawv cov neeg siv khoom lub neej yog qhov tseem ceeb. Acquia yog ib tug thawj coj hauv kev lag luam no thiab nws Cov Ntaub Ntawv Neeg Siv Khoom thiab Kev Nkag Sij Hub muaj:

  • Cov ntaub ntawv kev sib xyaw - sib sau tag nrho koj cov ntaub ntawv, hauv txhua hom ntawv, los ntawm cov ntaub ntawv tawm thoob plaws digital thiab cov chaw siv nrog ntau tshaj 100 cov khoom siv ua ntej txuas thiab APIs.
  • Cov Ntaub Ntawv Zoo - qauv, txiav tawm, thiab muab cov cwj pwm xws li poj niam txiv neej, thaj chaw, thiab pauv chaw nyob rau txhua tus neeg siv khoom. Nrog qhov zoo sib xws thiab fuzzy txuam, AgilOne txuas txhua tus neeg siv cov haujlwm mus rau tib tus neeg siv khoom txawm tias tsuas muaj ib nrab npe, chaw nyob, lossis email phim. Cov neeg siv khoom cov ntaub ntawv raug hloov kho tas li yog li nws ib txwm suav nrog cov ntaub ntawv tshiab.
  • Kev Xam Pom Qhov Txiaj Ntsig - kev kawm tus kheej kwv yees algorithms uas qhia rau AgilOne's analytics thiab pab koj kom zoo dua nrog cov neeg siv khoom. AgilOne muab tshaj 400 tawm ntawm lub thawv qhia kev lag luam kev ntsuas kom cov tub lag luam tau yooj yim tsim thiab txhais cov qauv lawv xav tau rau kev tshaj tawm thiab ua haujlwm hauv daim ntawv thov - tsis muaj cai sau npe.
  • 360-Degree Cov Neeg Siv Khoom Profiles - tsim kom tiav omni-channel cov ntawv qhia rau koj cov neeg siv khoom, kev sib txuas nrog cov ntaub ntawv xws li tus neeg qhua txoj kev mus ncig, lub vev xaib thiab email koom nrog, yav dhau los omni-channel lw keeb kwm, cov ntaub ntawv ntawm cov khoom, nyiam cov khoom lag luam thiab cov lus pom zoo, zoo li yuav, thiab twv ua ntej analytics, suav nrog qhov yuav mus yuav thiab cov pawg uas cov neeg siv khoom no koom nrog. Cov profiles qhia kom paub txog qhov kev nqis peev, yuav ua li cas rau tus kheej, thiab yuav ua li cas kom koj cov neeg siv khoom zoo siab.

agilone 360 ​​cov neeg siv khoom profile

  • Omni-Channel Ua Haujlwm Cov Ntaub Ntawv - nyob rau hauv nruab nrab ntawm qhov nruab nrab nruab nrab, kev ua lag luam kuj tuaj yeem tsim thiab tsim kev sib raug zoo, xov tooj ntawm tes, xa ntawv ncaj qha, hu rau chaw, thiab khaws cov phiaj xwm ncaj qha, thaum ua cov neeg mloog, cov lus pom zoo, thiab lwm cov ntaub ntawv tawm, muaj rau txhua lub cuab tam hauv koj li kev lag luam ecosystem.
  • Orchestrated Tus Kheej - koom ua ke cov lus ntawm tus kheej, cov ntsiab lus, thiab kev tshaj tawm thoob plaws digital thiab cov chaw, muab cov neeg ua lag luam muaj lub suab zoo sib xws tsis hais thaum twg lossis qhov twg cov neeg siv khoom koom nrog. AgilOne tseem muab qhov tseeb rau cov neeg ua lag luam tias lawv tau xa cov lus zoo rau txhua tus neeg, txij li AgilOne ua kom txhua tus kheej yog los ntawm ib qho, huv, tus qauv cov neeg siv khoom ntawm cov ntaub ntawv.

Yuav ua li cas koj xav hais tias?

Qhov Web site no siv Akismet los txo cov kev pabcuam. Kawm li cas koj cov ntaub ntawv tawm tswv yim tiav.