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Thunderbird Arrives! Some features are killer, others should be killed!

ThunderbirdLast night I loaded up Mozilla Thunderbird to test it out. Thunderbird is Firefox lub cousin… the Email Client. Once I downloaded a theme or two and changed all my preferences, I’ve got it running quite nicely. It’s a pretty nice email client, with the additional features of Gmail integration and tagging.

Tagging is the ability to drop some keywords that you make up and assign them to any object, in this case an email. This allows you to easily search and find items by the tag you assigned. Nice feature… tagging is something we’re seeing a lot of these days on the Internet (I love using Del.icio.us tagging of URLs).

There is one feature I found in Thunderbird that absolutely drove me crazy, though… mapping fields when importing my Address Book. The interface is useless and frustrating to no end.

Thunderbird Import Address Book

To map a field, you select the field from your file and move it up or down to align it with the field in Thunderbird. The only problem is when you move your field up or down, it relocates the field that was originally there the opposite direction. At times, it also duplicated the fields in my view. I’m not sure who thought up this scheme but it’s ridiculous. They should have simply had combination boxes with the Thunderbird fields in them. As you select each field from your source file, you should simply be able to select the Thunderbird field to map it to.

Thunderbird, please KILL this terrible interface. I eventually gave up on importing all my fields and just imported name and email address. If a database marketer with enterprise database experience can’t map fields, I’m guessing very few other people are finding this easy to use. If you want folks to adopt your email client, you should make sure they can easily move their address books from one client to another. This was impossible.

Douglas Karr

Douglas Karr yog CMO OpenINSIGHTS thiab tus founder ntawm lub Martech Zone. Douglas tau pab ntau ntau qhov kev vam meej MarTech startups, tau pab nyob rau hauv kev mob siab rau ntau tshaj $ 5 bil nyob rau hauv Martech nrhiav thiab kev nqis peev, thiab txuas ntxiv pab cov tuam txhab hauv kev siv thiab automating lawv cov kev muag khoom thiab kev lag luam cov tswv yim. Douglas yog tus paub thoob ntiaj teb kev hloov pauv digital thiab MarTech kws tshaj lij thiab hais lus. Douglas tseem yog tus sau phau ntawv Dummie phau ntawv qhia thiab phau ntawv ua lag luam.

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