MarTech yog dab tsi? Kev Ua Lag Luam Kev Ua Lag Luam: Yav Dhau Los, Tam Sim No, thiab Yav Tom Ntej

Koj tuaj yeem tau chuckle tawm ntawm kuv sau ib tsab xov xwm ntawm MarTech tom qab tshaj tawm 6,000 kab lus ntawm kev lag luam thev naus laus zis rau ntau tshaj 16 xyoo (dhau lub sijhawm blog no… Kuv tau nyob ntawm blogger dhau los). Kuv ntseeg tias nws tsim nyog tshaj tawm thiab pab cov neeg ua haujlwm paub txog kev lag luam zoo dua li cas MarTech yog, yog, thiab yav tom ntej ntawm nws yuav zoo li cas. Ua ntej, ntawm chav kawm, yog tias MarTech yog portmanteau ntawm kev lag luam thiab thev naus laus zis. Kuv tu poj

Cov Lus Yooj Yim: Ib qho SMS thiab Cov Lus Xa Xov Platform

Tau txais cov ntawv txais tos cov lus los ntawm ib hom npe uas koj tau tso cai rau tej zaum yuav yog ib qho ntawm txoj kev ua haujlwm tshaj plaws thiab kev nqis tes ua lag luam uas koj tuaj yeem ua. Kev Tshaj Tawm Xov Xwm Kev lag luam tau raug siv los ntawm cov lag luam niaj hnub no rau: Boost Muag - Xa cov kev tshaj tawm, cov nyiaj cheb thiab cov kev txwv tsis pub sijhawm los txhawm rau txhim kho cov peev nyiaj tsim kev sib raug zoo - Muab kev pabcuam rau cov neeg siv khoom thiab kev txhawb nqa nrog kev sib tham 2-txuas ntxiv rau koj cov neeg mloog - Qhia sai sai tseem ceeb thiab tshiab cov ntsiab lus Tsim kom muaj kev zoo siab - Tus tswv tsev

Txia: Dab Tsi Yog Dab Tsi Txheeb Rau Cov Neeg Siv Khoom Ua Lag Luam (ECRM)?

Lub ntsej muag tswj kev sib raug zoo ntawm cov neeg siv khoom lag luam tsim kev sib raug zoo ntawm lub khw muag khoom lag luam hauv ecommerce thiab lawv cov neeg siv khoom rau kev nco qab uas yuav ua rau muaj kev ntseeg siab thiab cov nyiaj tau los. ECRM ntim ntau lub zog ntau dua li Email Chaw Muab Kev Pabcuam (ESP) thiab cov neeg siv khoom ntau dua li qhov kev Xav ntawm Cov Neeg Siv Khoom Kev Sib Raug Zoo (CRM). Dab tsi yog ECRM? ECRMs txhawb nqa cov tswv khw hauv online kom nkag siab txog cov neeg siv khoom tshwj xeeb-lawv nyiam, kev yuav khoom, thiab kev coj cwj pwm - thiab xa cov ntsiab lus zoo, tus kheej rau cov neeg siv khoom ntawm kev ntsuas los ntawm kev siv cov neeg siv khoom cov ntaub ntawv thoob plaws txhua lub lag luam tshaj tawm.

Kev Lag Luam Cov Teeb Meem & Muaj Sijhawm Nrog Daim Ntawv Foos-19 Cuam Tshuam

Tau ob peb xyoos, Kuv tau tshaj tawm tias qhov kev hloov pauv yog qhov tsuas yog tas li uas cov kev lag luam yuav tsum xis nyob. Kev hloov pauv ntawm cov thev naus laus zis, nruab nrab, thiab txuas ntxiv txuas ntxiv tag nrho cov koom haum ua haujlwm kom hloov kho kom haum rau cov kev xav tau ntawm cov neeg siv khoom thiab cov lag luam. Nyob rau hauv xyoo tas los, cov tuam txhab kuj tau raug yuam kom ua kom pom tseeb dua thiab tib neeg hauv lawv cov dag zog. Cov neeg tau txais kev pab thiab kev lag luam pib ua lag luam mus raws li lawv txoj kev ntseeg siab thiab kev coj ua. Qhov chaw uas cov koomhaum tau siv los cais cov hauv paus

Medallia: Kev Tswj Xyuas Kev Txheeb Xyuas Kom Pom, Txheeb Xyuas, Sab Ua Ntej, thiab Pom Qhov Teeb Meem Zoo Hauv Koj Cov Neeg Siv Khoom

Cov neeg siv khoom thiab cov neeg ua haujlwm tau tsim ntau lab lub cim rau koj lub lag luam: lawv xav li cas, lawv nyiam li cas, vim li cas cov khoom no thiab tsis yog, qhov twg lawv siv nyiaj, dab tsi yuav zoo dua… Los yog dab tsi yuav ua rau lawv muaj kev zoo siab dua, siv nyiaj ntau dua, thiab muab kev ntseeg zoo dua. Cov paib no tabtom ua nyab rau koj lub koomhaum hauv Lub sijhawm Live. Medallia khaws tag nrho cov cim no thiab ua rau kev nkag siab ntawm lawv. Yog li koj tuaj yeem nkag siab txhua qhov kev paub nrog txhua qhov kev mus ncig. Medallia's khoom neeg tsim