Smarketing: Dlhos Koj Tus B2B Muag & Pab Pawg Ua Lag Luam

Nrog cov ntaub ntawv thiab thev naus laus zis ntawm peb lub ntsis ntiv tes, txoj kev yuav khoom tau hloov ntau immensely. Cov neeg yuav tam sim no ua lawv cov kev tshawb fawb ntev ua ntej puas tau tham nrog tus sawv cev muag, uas txhais tau tias kev lag luam ua lub luag haujlwm loj dua li yav dhau los. Kawm ntxiv txog qhov tseem ceeb ntawm "luag ntxhi" rau koj txoj kev lag luam thiab vim li cas koj yuav tsum ua kom haum koj kev muag khoom thiab pawg lag luam. Dab tsi yog 'Smarketing'? Smarketing koom ua ke koj muag pab pawg thiab pab pawg muag khoom. Nws tsom rua kev dlaws hom phaj hab lub hom phaj

Hauv 2018, Cov Ntaub Ntawv Yuav Roj Txuag Cov Kev Pom Khub Hlawv Tawm Tshiab

Qhov kev cia siab ntawm kev txawj ntse (AI) hloov txhua yam ua rau muaj suab nrov nrov hauv kev lag luam hauv xyoo 2017, thiab uas yuav txuas ntxiv rau xyoo 2018 thiab xyoo tom ntej. Innovations zoo li Salesforce Einstein, thawj cov kabmob AI rau CRM, yuav muab cov kws tshaj lij kev muag khoom uas tsis tau pom dua txog cov kev xav tau ntawm cov neeg siv khoom, pab txhawb cov neeg sawv cev daws teeb meem ua ntej cov neeg muas zaub txawm pom lawv thiab cia kev lag luam tus kheej kev paub txog qib uas tsis muaj peev xwm ua ntej. Cov kev tsim kho no yog qhov ua rau ntawm a

5 Kev Tsis Txaus Siab ntawm Kev Ua Lag Luam thiab Qhov Tseeb

Peb tab tom ua haujlwm ntawm cov lus pom tam sim no uas qhov kev cia siab tau hais tias lawv xav tau txav sai. Cov neeg muag khoom feem ntau yuav xav nrog lub sijhawm kom tau kos npe sai, tab sis kuv saib tam sim no ua lub cim ceeb toom. Kev txav mus los sai yuav ua rau kev cia siab ntawm kev ua kom sai. Thaum qhov ntawd yuav ua tau kom txog rau thaum peb ua tib zoo tshawb xyuas tus neeg thov, kev sib tw, thiab lub sijhawm, peb tsis paub meej tias peb tuaj yeem tau txais cov txiaj ntsig sai li cas Yog

Muag thiab Kev Ua Lag Luam: Thawj Qhov Kev Ua Si ntawm Thrones

Qhov no yog qhov zoo infographic los ntawm Pardot pab pawg ntawm cov koom haum qhov twg muag thiab kev lag luam tawm tsam kom kho lawv tus kheej. Ua tus kws tshaj lij pabcuam kev lag luam, peb tau tawm tsam nrog cov koom haum muag khoom zoo ib yam. Ib qhov teeb meem tseem ceeb yog cov koom haum muag khoom feem ntau siv cov kev cia siab uas lawv muaj rau lawv pab pawg muag rau pab pawg kev lag luam. Peb tau ntiav los ntawm cov koom haum muag khoom vim tias lawv paub tias lawv hom tsis tau tsim kev paub, kev cai thiab ntseeg hauv online thiab tias lawv muag