Swirl: Hauv Khw Muag Khoom Lag Luam Txawb rau Cov Khw Muag Khoom Loj

viav vias mobile sdk muag khoom

Ntxhoo Hauv Khw Kev Lag Luam Txheeb Xyuas Lag Luam ™ yog thawj lub platform los cia cov khw muag khoom loj tsim thiab xa cov ntsiab lus ntawm tus kheej thiab muab rau cov neeg yuav khoom raws li lawv qhov chaw nyob hauv khw muag khoom lub cev. Swirl platform muaj qhov xaus-rau-kawg kev daws teeb meem rau cov khw muag khoom los tswj cov phiaj xwm zoo uas sib txuas lus nrog lawv cov neeg siv khoom los ntawm lawv cov khoom siv mobile txhua qhov chaw los ntawm cov neeg nyob ib puag ncig, txhua txoj kev nqes mus rau thaj chaw tshwj xeeb ntawm khw.

yis-platform

Lub Tsib Hlis, Swirl tau pib tsim cov kev sim nrog cov teb chaws zam cov khw muag khoom suav nrog Alex thiab Ani, Kenneth Cole, thiab Timberland uas pom tias cov neeg siv khoom muaj txiaj ntsig zoo thiab kev hloov pauv muag, nrog qhov tsis tau pom dua 75 feem pua ​​hauv khw app qhib tus nqi.

Peb pom cov txiaj ntsig zoo heev los ntawm cov neeg soj ntsuam Swirl peb tau khiav ntawm peb lub khw muag khoom thaum caij ntuj sov. Cov neeg siv khoom txaus siab tau txais cov khoom siv ntiag tug hauv khw muag khoom; qhov no yog kom meej meej txoj kev zoo rau peb txuas nrog cov neeg siv digital cov neeg niaj hnub no nce ntxiv. Raws li qhov peb tau pom los txog tam sim no, peb vam tias yuav nthuav dav siv Swirl hauv khw muag khoom lag luam mus rau lwm qhov chaw Timberland hauv xyoo 2014. Ryan Shadrin, tus lwm thawj coj ntawm kev muag khoom thiab e-lag luam rau Timberland.

Swirl In-Store Mobile Marketing Platform sib txuas nrog micro-qhov chaw phiaj xwm nrog rau txhua lub khw muag khoom app kom xa cov lus, cov ntsiab lus thiab muab rau cov neeg siv khoom - thaum lawv mus kav khw. Tshaj tawm los ntawm Bluetooth® Lub Zog Hluav Taws Xob Chaw Ua Haujlwm Beacons, Swirl tuaj yeem taw qhia tus neeg yuav khoom qhov chaw nyob hauv khw muag khoom, xws li tus menyuam lub tsev lossis cov khoom siv hluav taws xob, nyob rau lub sijhawm thiab xa cov lus tseem ceeb, cov ntsiab lus thiab muab rau tsav kev muag khoom.

Swirl platform suav nrog

  • Cov Yis Dej ruaj ruaj C Beacons - Tus kheej muaj, roj teeb uas siv Bluetooth® Lub zog qis rau sab hauv lub chaw teeb tsa uas tau teeb tsa hauv feeb, ua haujlwm thoob plaws Apple thiab Android smartphones, thiab tau xyuas qhov tseeb qhov chaw ntawm tus neeg yuav khoom uas tau xaiv rau lub khw muag khoom app. Cov khoom siv hauv SecureCast tuaj yeem tsim teeb tsa ib qho zuj zus, qhib Kua iBeacons lossis, rau cov khw muag khoom txhawj xeeb nrog cov ntaub ntawv thiab cov neeg siv khoom ntiag tug, tuaj yeem tiv thaiv los ntawm Swirl cov tswv cuab kev nyab xeeb thiab cov thev naus laus zis.
  • Swirl Mobile Client Software Tsim Cov Khoom Siv (SDK) - Ua kom cov khw muag khoom muag tau yooj yim nqus Swirl cov cuab yeej hauv lawv tus kheej cov khw muag khoom lag luam, suav nrog kev muaj peev xwm koom nrog cov neeg yuav khoom nrog cov khoom lag luam uas muaj lub siab xav thiab tus kheej raws cov chaw nyob sab hauv tsev raws li tau txiav txim los ntawm SecureCast beacons. Tib lub khw muag khoom siv hauv xov tooj txawb kuj tseem tuaj yeem txuas ntxiv rau txhua tus thib peb cov ntawv tshaj tawm app los nthuav cov neeg tuaj saib thiab tsav tsheb ntxiv mus rau cov khw muag khoom.
  • Yis ncig ua lag luam - Muaj tag nrho cov khoom lag luam ntawm tus kheej pabcuam cov khoom lag luam rau hauv khw muag khoom txawb kev tswj hwm kev lag luam thiab analytics, cia cov khw muag khoom muag tsim tau yooj yim tsim kev tshaj tawm mobile tshaj kev lag luam uas tau tsim tawm raws li cov neeg siv khoom hauv khw. Cov pawg kev lag luam tuaj yeem ua tiav cov phiaj xwm kev hla ntau txhiab khw muag khoom nrog lub luag haujlwm kev tsim lub luag haujlwm thiab kev tswj hwm kev ua haujlwm. Cov huab-based console tseem muaj kev tswj hwm ntse beacon uas muaj peev xwm tso cai rau tus neeg muag khoom los saib xyuas lub network ntawm txhiab txhiab ntawm SecureCast thiab Apple iBeacon li dhau ntawm ib qho kev sib tham.

Ntxhoo Tes hauj lwm, Inc yog lub tuam txhab thev naus laus zis uas pab cov neeg muag khoom siv lub xov tooj ntawm lub xov tooj txawb kom nyiam thiab cuam tshuam cov neeg siv khoom thaum lawv mus yuav khoom hauv khw muag khoom. Cov khw muag khoom sab saum toj xws li Timberland, Kenneth Cole, thiab Alex thiab Ani siv Swirl lub xov tooj txawb kev lag luam thiab kev siv cov khoom ntiag tug ntawm cov chaw micro los ua kom cov khw muag khoom, khw muag khoom thiab muag kev hloov pauv.

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