Cov kev coj ua zoo tshaj plaws rau Kev Siv Hu Xov Tooj Hu Tawm Hauv Koj Lub Tswv Yim Kev Ua Lag Luam

hu mus txog qhovtwg

Hu mus txog qhovtwg is an established technology currently undergoing a major resurgence. With the rise of smartphones and the new mobile customer, click-to-call capabilities are becoming far more alluring to the modern marketer. That allure is part of what’s driving the 16% year-over-year increase in inbound calls to businesses. But despite the increase in both calls and mobile advertising, many marketers have yet to jump on call tracking an effective marketing tactic and are at a loss as to how to shoot this important arrow in the smart marketer’s quiver.

Feem ntau ntawm cov thawj coj hauv kev lag luam tau sim los daws qhov kev sib tw hloov dua siab tshiab los ntawm kev pom ntau dua ntawm cov kev tshaj tawm twg los yog tsis them. Tab sis tsis muaj kev daws teeb meem los ze rau qhov muaj peev txheej, yooj yim thiab yooj yim-ntawm-siv uas niaj hnub hu mus txog qhovtwg platform muab. Thaum nws los txog rau kev hu xov tooj taug qab thoob plaws lawv cov tswv yim kev lag luam, cov lag luam yuav tsum nco ntsoov cov kev coj ua zoo tshaj plaws no txhawm rau txhawm rau soj ntsuam cov kev ntsuas lag luam zoo dua ntxiv thiab rho tawm cov lus pom muaj txiaj ntsig:

Txawb Tau Zoo

According to a recent new survey from Shop.org and Forrester Research, The State of Retailing Online, mobile optimization is the top priority for retailers. Consumers’ increased addiction to mobile browsing has led to a spike in inbound call volume, making call tracking a crucial element of the savvy digital marketer’s strategy. Since smartphones are now the way to get in front of these kev sib pauv hloov-npaj tau cov neeg siv khoom, kev ua kom zoo rau koj lub vev xaib mobile yog ib kauj ruam tseem ceeb rau kev hu mus nrhiav kev siv.

Kev Sib Tw Ntaus-Qib

Los ntawm muab ib tus lej xov tooj uas yuav siv tau rau txhua qhov kev tshaj tawm kev lag luam, kev pabcuam hu xov tooj taug qab tuaj yeem txiav txim siab qhov chaw twg uas tau tsav koj cov kev hu. Qhov kev pom zoo no tso cai rau cov lag luam paub txog qhov twg chij ad, ntawv tshaj tawm, kev sib tw lossis PPC ad nyiam cov neeg siv khoom txaus hu. Nyem-rau-hu CTA's (Hu Rau Kev Ua) nco rau peb tias cov cuab yeej peb tau tuav hauv peb txhais tes tseem yog cov xov tooj, muaj peev xwm txuas rau peb ib pliag nrog ib tus neeg ntawm lub lag luam uas peb tau saib.

Cov Ntsiab Lus thiab Cov Ntaub Ntawv-Nkag Ua Lag Luam

Kev tshawb nrhiav cav hauv kev lag luam (SEM) txuas ntxiv txhawm rau khaws cov lag luam ntau tshaj plaws ntawm kev siv nyiaj lag luam online. Zoo ib yam li inbound hu mus txog qhovtwg, cov ntsiab lus tseem ceeb-nrhiav ua ib tus xov tooj tshwj xeeb rau txhua lo lus tseem ceeb hauv kev tshawb nrhiav, cia cov lag luam nqus tawm mus rau ib qho kev tshawb nrhiav theem tus kheej thiab txuas xov tooj rau cov qhua tshwj xeeb thiab cov kev ua ntawm lub vev xaib. Cov ntaub ntawv-tsav kev lag luam yog ib qho tseem ceeb rau cov lag luam uas tab tom nrhiav kom nthuav lawv txoj kev lag luam tawm thoob cov digital nruab nrab. Txawm hais tias feem ntau cov lag luam me xav tias lawv yuav tau txais kev pom los ntawm lub vev xaib analytics nyob ib leeg, lawv feem ntau saib xyuas lub zog ntawm lub xov tooj tseem ceeb tshaj plaws.

CRM & Qhov Kev Ntsuam Xyuas Kev Sib Koom

Kev sib koom tes hauv xov tooj analytics yog ib qho ntawm txoj hauv kev tseem ceeb ntawm kev lag luam tuaj yeem tau txais kev nkag siab tob txog kev ua lag luam. Los ntawm syncing lawv hu mus nrhiav kev daws nrog lawv cov software tam sim no, cov lag luam tuaj yeem muaj kev sib koom ua ke, ntau txheej txheem ntawm analytics coj kom zoo dua. Thaum cov ntaub ntawv yog saib nyob rau hauv nrog online analytics, cov lag luam tuaj yeem pom qhov tseeb ntawm lawv cov kev tshaj tawm siv nyiaj, tso cai rau lawv pom qhov ua haujlwm thiab kho lossis tshem tawm qhov tsis yog. Cov kev nkag siab no pab cov lag luam txo qis tus nqi-ib-coj, hloov hu rau hauv cov coj tsim nyog thiab nce ROI ntawm kev siv zog ua lag luam.

At HuRail, hu mus txog qhovtwg thiab analytics platform, peb pab cov tswv lag luam nrhiav pom cov kev tshaj tawm kev lag luam thiab cov ntsiab lus tshawb nrhiav twg yog tsav cov xov tooj tseem ceeb. Peb cov neeg tsim khoom National Builder Supply peb hu nrhiav kev pabcuam thiab muaj peev xwm txiav PPC kev tshaj tawm kev siv nyiaj tau 60% thaum tseem tseem nyob rau qib qub ntawm kev muag khoom. Lub tuam txhab kuj tseem tuaj yeem rub cov khoom lag luam tsis zoo los ntawm lawv cov tswv yim lag luam ua tsaug rau txoj kev pom lawv tau txais los ntawm CallRail.

CallRail tau ua qhov txawv rau peb. Tam sim no kuv muaj cov duab zoo ntawm kev muag khoom, cov nyiaj tau los thiab cov npoo kev sib tw. Kuv tsis muab cov lus tshaj tawm xov xwm qis dua tau txais txiaj ntsig ntawm kev ua xyem xyav; Kuv tuaj yeem tsuas yog tshem tawm cov nqi. CallRail tau muab cov ntaub ntawv kawg rau peb xav tau los ua kom qhov no tshwm sim. David Gallmeier, Kev Lag Luam thiab Kev Tsim Kho rau NBS

Call tracking has proven to be crucial for improved customer experience, proper internal training, data-driven marketing, and lead generation decisions. By implementing call tracking into their marketing strategy, businesses can help close the ROI loop without breaking the bank. Call tracking can help businesses start focusing on the marketing campaigns that work — and stop wasting money on the ones that don’t.

Pib Ua Haujlwm Koj Dawb CallRail

ib saib

  1. 1

    Kuv pom zoo ib yam. Hu xov tooj yog qhov ua lag luam zoo tshaj plaws. Peb tau siv Ringostat hu mus txog qhovtwg kab ke. Tam sim no peb paub txoj kev tshaj tawm kev lag luam twg tau tsim ntau ntawm peb cov nyiaj thiab uas yog kev siv nyiaj tsis zoo. Peb cov pawg muag kev ua tau zoo kuj tau muaj txiaj ntsig los ntawm nws lub suab hu tawm suab. Txhua yam hauv txhua qhov, Peb zoo siab nrog daim software no.

Yuav ua li cas koj xav hais tias?

Qhov Web site no siv Akismet los txo cov kev pabcuam. Kawm li cas koj cov ntaub ntawv tawm tswv yim tiav.