Txhim khu Koj li Google SERP Lub Hauv Paus Nrog Cov Nplua Snippets

Schema SERP nplua nuj Snippets

Tuam txhab uas muag siv sijhawm dhau los pom yog tias lawv tau teev rau ntawm kev tshawb fawb thiab kev tsim kho cov ntsiab lus zoo thiab qhov chaw uas tsav kev hloov pauv. Tab sis ib lub tswv yim tseem ceeb feem ntau tau plam yog qhov lawv tuaj yeem txhim kho lawv qhov kev nkag mus rau a tshawb cov txiaj ntsig nplooj ntawvCov. Seb koj nyob nraum qeb lossis tsis tsuas teeb meem yog hais tias cov neeg siv tshawb yog yuam kom tau nyem los ntawm.

Thaum lub npe zoo, cov lus piav qhia meta, thiab permalink tuaj yeem txhim kho txoj hauv kev ntawd ... ntxiv cov nplua nuj snippets rau koj lub xaib tuaj yeem cuam tshuam cov nias-dhau tus nqi. Xav txog, piv txwv li, koj tshawb txog cov khoom tshwj xeeb hauv online thiab cov npe nkag yog nyob ntawd. Yog tias lub hom lag luam ib nrab ntawm nplooj ntawv suav nrog cov duab, nqi, qhov tuaj yeem, lossis qhov tshuaj xyuas… koj yuav nyob deb kom yuam kom nyem qhov nkag ntawd dua li cov saum toj no.

Ib tug SERP yog nplooj ntawv tsaws nrog lub hom phiaj tshawb nrhiav lossis yuav. Ib feem tseem ceeb ntawm koj txoj kev tshawb fawb organic yuav tsum yog siv thiab txhim kho koj qhov pom nyob ntawm cov nplooj ntawv tshawb nrhiav ... thiab nplua nuj snippets puas yog koj txhais tau tias ua.

Google Nplua nuj Snippet Resources

Koj tuaj yeem xa mus Schema.org yuav ua li cas kom tiav kev nplua nuj snippets - uas yog tus qauv uas Google siv. Muaj peb txoj hauv kev ntawm suav nrog cov ntaub ntawv no hauv koj lub xaib, raws li Google:

  • JSON-LD - Cov cim JavaScript kos rau hauv a tag in the page head or body. The markup is not interleaved with the user-visible text, which makes nested data items easier to express, such as the Country of a PostalAddress of a MusicVenue of an Event. Also, Google can read JSON-LD data when it is dynamically injected into the page's contents, such as by JavaScript code or embedded widgets in your content management system.
  • Microdata - Qhib cov zej zog HTML tshwj xeeb siv zes cov ntaub ntawv tsis pub dhau HTML cov ntsiab lus. Ib yam li RDFa, nws siv cov HTML cim qhov ncauj npe rau cov khoom uas koj xav tau nthuav tawm raws li cov ntaub ntawv tsim. Nws yog feem ntau siv rau hauv kab ntawv lub cev, tab sis tuaj yeem siv rau hauv lub taub hau.
  • RDFa - Ib qho HTML5 txuas ntxiv uas txhawb nqa cov ntaub ntawv sib txuas los ntawm kev qhia tawm HTML cim cov cwj pwm uas sib haum rau cov neeg siv pom-cov ntsiab lus uas koj xav tau piav qhia txog kev tshawb nrhiav xyaw. RDFa feem ntau yog siv nyob rau hauv ob lub taub hau thiab lub cev ntawm cov nplooj ntawv HTML.

Ntsuam Xyuas Koj Cov Tsawg Snippets

Google Nplua nuj Snippets

Kev Lag Luam Mojo tau muab cov npe no ntawm Google Rich Snippets hauv lawv cov ntawv teev npe, 11 Txoj Kev Siv Google nplua nuj Snippets los txhim kho koj li Kev Tshawb NrhiavCov. Ntawm no yog cov npe zoo ntawm cov nplua nuj snippets:

  • Xyuas - tuaj yeem siv coj los ntsuas cov kev txheeb xyuas thiab cov kev ntsuas rau cov khoom lag luam lossis cov khoom lag luam hauv cov txiaj ntsig tshawb.
  • Zaub mov txawv - yuav siv tau los qhia cov ntsiab lus ntxiv txog ntawm daim ntawv qhia, xws li cov khoom xyaw, ua noj lub sijhawm, lossis tseem muaj calories.
  • Cov neeg - cov ntaub ntawv xws li thaj chaw, npe ua haujlwm, thiab lub tuam txhab tuaj yeem tshwm sim hauv kev tshawb pom rau ib tus neeg - nrog rau lawv lub npe menyuam yaus, duab, thiab kev sib txuas.
  • ua lag ua luam - cov ntsiab lus hais txog kev lag luam lossis koom haum xws li thaj chaw, naj npawb xov tooj, lossis txawm tias lawv lub logo.
  • cov khoom siv - cov nplooj ntawv khoom lag luam tuaj yeem raug khw muag kom pom cov ntaub ntawv xws li tus nqi, muab, cov khoom lag luam, thiab muaj.
  • Txheej xwm - cov koom txoos online, kev hais kwv txhiaj, cov koob tsheej, cov rooj sib tham tuaj yeem muab cov ncauj lus ntxiv nrog rau cov hnub tim, thaj chaw, cov duab, thiab tus nqi pib.
  • Music - tus kws kos duab cov ntaub ntawv suav nrog lawv cov duab, albums, thiab txawm tias ib qhov txuas ua suab los mloog.
  • Video - tus ntiv tes xoo thiab khawm ua si tuaj yeem pom, nce nyem-txuas tus nqi ntawm 41%.
  • apps - rub tawm thiab cov ntaub ntawv ntxiv ntawm cov software platforms thiab mobile applications.
  • Breadcrumbs - muab qhov xwm txheej ntawm koj lub vev xaib kom cov neeg siv tshawb nrhiav lub tshuab kuj tuaj yeem cuam tshuam txog cov kab lus tseem ceeb rau ib qeb lossis qeb ncua.

Yog tias koj xav pom qhov tob-tob saib cov nplua nuj snippets - nyeem 28 Google cov nplua nuj snippets koj yuav tsum paub [phau ntawv qhia + infographic]Cov. Frantisek Vrab sau cov lus qhia ntxaws ntxiv nrog cov kev cai tshwj xeeb, kev saib ua ntej, thiab lwm cov ntaub ntawv muaj txiaj ntsig.

28 Google Rich Snippets Koj Yuav Tsum Tau Paub

Ib rab qws nrov uas raug dhuav tshem yog tus sau tagCov. Nws tsis muaj hmoo (hauv kuv lub tswv yim) tias Google tau tshem tawm qhov no vim kuv ntseeg tias nws tau muab cov neeg pom kev pom zoo dua rau ntawm cov ntawv lawv tau sau thoob lub vas sab.

google nplua nuj snippets scaled

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