Taub Hau Taub Hau Tuaj thiab Kamikazes

ntxhoo hla

No tav su kuv xam phaj Matt Nettleton. Matt yog tus kws qhia muag khoom thiab kuv tus muag qhia ntiag tug ntawm no hauv Indianapolis. The work that he's accomplished thus far has changed my (negative) attitude on selling and actually honed my marketing skills.

Sales is a lot more difficult than it used to be… by the time folks are calling your sales team, they are very well-informed. I believe it's caused a huge shift in the system where sales is much more difficult than it used to be and is best left to the professionals. If you're not a qualified sales person nowadays, you're simply an order taker.

Ua ib tus kws qhia, Matt ua rau qhov kev cia siab uas nws xav ua nrog siv 5 yam ntxwv sib txawv:

  1. muaj siab - lub zeem muag puas muaj lub siab xav hloov?
  2. Txaus Siab - yog lub zeem muag cog lus tseg?
  3. Rov qab los ntawm peev - Puas muaj Tshaj Tawm rau Kev nqes peev ntawm tus neeg siv khoom?
  4. Kev Txawj Ntse - tus neeg puas tau nkag siab tias lawv muaj kev txawj ntse tab sis tseem xav kom koj tso nws?
  5. Kev Txiav Txim Siab - lub zeem muag puas tau npaj txhij rau kev txiav txim siab uas yuav hloov pauv lawv tus cwj pwm?

If you'd like to understand why I called this post Taub Hau Taub Hau Tuaj thiab Kamikazes, nco ntsoov nyem mus txog rau tus ncej rau lub suab. Matt yog tus neeg muaj xim zoo nkauj nrog qee qhov zoo sib piv.
[audio: https: //martech.zone/wp-content/uploads/podcast/matt_nettleton.mp3]

Raws li kev lag luam online loj hlob tuaj hauv nws qhov kev lees txais ua qhov kev lag luam tawm tswv yim rau kev tsim cov khoom lag luam uas tsim nyog, koj lub vev xaib lossis blog yuav tsum tau ua haujlwm zoo dua ntawm kev txhais cov dab tsi ua rau cov neeg zoo rau koj lub koom haum. Tsawg ua haujlwm nrog cov tsis tsim nyog thiab ntau lub sijhawm nrog cov txhuas uas ze ze yog ib qho zoo.

Is your website effectively communicating what a highly qualified lead looks like to your organization? Hopefully, your website displays enough information to generate interest in your product or service, provides a clear picture of what an ideal client is, and doesn't provide too much information that a great lead leaves without engaging. It's a careful balance!

ib saib

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