Tus 4 P's ntawm Kev Tsim Kho Kom Zoo Dua Niaj Hnub

suab puam

Lub ntiaj teb SEO tau tuav ib qho me ntsis ntawm cov xov xwm uas Moz tab tom txiav nws cov neeg ua haujlwm hauv ib nrabCov. Lawv hais tias lawv ua ob npaug nrog kev mob siab rau tshawb fawb dua tshiab. Lawv tau ua ib tus neeg pioneer thiab tus khub tseem ceeb hauv SEO kev lag luam rau xyoo tam sim no.

Kuv txoj kev xam pom tsis yog optimistic rau txoj kev lag luam Organic Search kev lag luam, thiab kuv tsis paub tseeb tias nws yog qhov twg Moz yuav tsum ob leeg qis dua. Thaum Google txuas ntxiv txhim kho qhov tseeb thiab qhov ua tau zoo los ntawm kev txawj ntse thiab ua kom paub tseeb cov txheej txheem, cov tseev kom ntiav cov neeg pab tswv yim tshawb nrhiav thiab cov neeg ua haujlwm tau ploj mus. Thiab SEO cuab yeej tau nrov npe txhua lub lim tiam uas tau sib tw nrog cov nyiam Moz.

Tsib lub xyoos dhau los, feem ntau ntawm peb sab laj kev lag luam kev siv zog tau mob siab rau SEO. Peb muaj peb tus kheej SEO kws ntsuas. Ua ntej 5 xyoo thiab peb siv cov cuab yeej zoo heev los ntawm peb cov neeg txhawb nqa ntawm gShift uas muab kev pom rau hauv peb lub vev xaib tag nrho, tsis yog peb li kev tshawb nrhiav organic. Ua ke nrog analytics thiab cov webmasters, gShift cov kev daws teeb meem pab peb soj ntsuam peb cov kev lag luam muag lag luam, suav nrog kev ua haujlwm organic, ntxiv rau kev tshawb nrhiav kev cuam tshuam, cov ncauj lus tshawb pom, hom tshuaj xyuas, thiab ntau ntxiv.

SEO tsis yog kev lag luam lawm; nws yog ib feem ntawm kev lag luam. Nws yog qhov tshwj xeeb hauv lub platform. Nws yog ib qho kev tawm tsam hauv lub lag luam digital cov tswv yim. Nws yuav tsum muaj kev paub rau txhua tus lag luam, tsis yog nws txoj haujlwm. Txhua tus lag luam yuav tsum nkag siab yuav ua li cas los ua kom muaj kev tshawb fawb hauv cov tswv yim zoo thiab nkag siab qhov chaw uas nws haum hauv peb lub ntiaj teb omnichannel. Ntev dhau los, peb tau saib raws li SEO cov tuam txhab thiab cov platform nco lub nkoj ntawm kev hloov dua siab tshiab, sau cov ntsiab lus zoo, thiab nurturing ua ke los ntawm kev hloov dua siab tshiab. Rau sijhawm ntev dhau los, SEO kev lag luam tau hais txog backlinks, cov ntsiab lus tseem ceeb, thiab qeb duas thaum cov neeg siv khoom thiab cov tshawb fawb tau tshaj.

Cov kws tshaj lij yuav tsis pom zoo nrog kuv, tab sis peb muaj pua pua ntawm cov neeg siv khoom zoo nrog peb cov hom phiaj tshiab. Thaum peb tseem paub tseeb tias peb cov neeg siv khoom siv tau tsim kho raws li Google cov lus qhia thiab peb tseem soj ntsuam kev soj ntsuam, nws tsis yog qhov uas peb siv feem ntau ntawm peb kev siv zog ntxiv lawm. Kuv tsis hais SEO yog tsis tseem ceeb, nws tseem yog hom tseem ceeb rau kev tau txais. Kuv hais tias kev nqis peev hauv SEO tsis yog yuav tau txais rov qab los ntawm lwm cov tswv yim. Cov tswv yim ntawd yog kev txhawb nqa neeg, pab txhawb kom them nyiaj, muaj kev sib raug zoo rau pej xeem thiab tsim kom lub tsev qiv ntawv zoo tshaj.

  • Txhawb nqa Neeg - Koj txoj kev cia siab thiab cov neeg siv khoom tsis tuaj xyuas koj lub xaib nquag. Txawm li cas los xij, lawv tau koom nrog kev sib raug zoo. Txhawm rau kom txuas rau qhov chaw koj xav tau thiab cov neeg siv khoom nyob rau qhov twg, koj yuav tsum tau txhawb nqa koj cov ntsiab lus uas lawv nyob qhov twg. Cov kev tshaj tawm txog kev sib raug zoo feem ntau mus txog cov neeg tshiab, uas tom qab ntawd tham txog peb hauv online, tsim peb txoj cai hauv kev tshawb nrhiav organic.
  • Them Nqi - Thaum peb tseem xav tau WOM thiab kev sib kis ntawm cov ncauj lus kom nthuav dav txog peb cov hom, qhov tseeb yooj yim yog tias kev tshaj tawm yog tus choj uas peb yuav tsum tau nqis peev los nthuav kom ncav cuag. Cov sijhawm tau them no feem ntau mus ntsib cov neeg tshiab, uas tom qab tham txog peb hauv online, tsim peb txoj cai hauv kev tshawb nrhiav organic.
  • Public Relations - Muaj ib pab kws tshaj lij nrhiav cov sijhawm los tshaj tawm koj cov hom thiab cov txuj ci sab hauv yog qhov yuav tsum tau ua. Cov lus los ntawm cov ntawv tshaj tawm cuam tshuam, sib tham hauv podcasts, thiab cov ncauj lus hais txog peb tau txais los ntawm peb pab pawg PR tau tsim cov ntaub ntawv muaj feem cuam tshuam, cov cai siab tseem ceeb uas ua rau peb nrhiav cai.
  • Premier Cov Tsev Qiv Ntawv - Cov ntsiab lus ntawm Evergreen tsis yog pab txhua yam ntawm peb cov neeg siv khoom ntxiv lawm. Cov ntsiab lus dav dav nrog kev tshawb fawb, tsim qauv, cov ntsiab lus tob tob, infographics, thiab cov ntawv dawb yog tau txais ntau dua traction. Ntau dua li tsom mus rau cov ntsiab lus tsim tawm, peb tau tsom mus rau kev tsim ua cov tsev qiv ntawv zoo tshaj, cov ntsiab lus zoo rau txhua tus ntawm peb cov neeg siv khoom.

Puas muaj kev zam? Yog lawm, tau kawg. Kev lag luam cov ntsiab lus cov neeg tsim khoom hauv kev lag luam uas muaj kev sib tw tseem tuaj yeem tau txais ib qho zoo heev nrog Nrhiav cav OptimizationCov. Muab cov txiaj ntsig sau los ntawm ntau lab nplooj ntawv thiab nws yuav muaj qhov zoo rov los ntawm kev nqis peev. Tab sis cov tuam txhab ntawd yog qhov kev zam, tsis yog kev cai. Feem ntau ntawm cov lag luam yuav tau zoo dua ntawm kev nqis peev ntxiv rau XNUMX lub hauv paus ntsiab lus no.

ib saib

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