Micro-Moments thiab Cov Neeg Ncig Xyuas Kev Ncig Xyuas

neeg ncig teb chaws.png

Kev lag luam kev lag luam online txuas ntxiv mus rau kev nce qib hauv kev muab thev naus laus zis uas ua rau cov neeg ua lag luam tuaj yeem kwv yees thiab muab cov ntawv qhia kev los pab cov neeg siv khoom thiab cov lag luam hloov. Peb tau ua qee qhov kev xav tau txog txij no, txawm hais tias. Cov ntsiab lus dav dav ntawm personas thiab muag khoom lom zem yog ntau ntau ntxeem tau thiab yoog raws li peb xav.

Cisco tau muab kev tshawb fawb tias cov khoom lag luam nruab nrab uas tau yuav muaj ntau dua 800 cov neeg qhua kev mus ncig uas ua rau nws. Xav txog qhov koj qhov kev txiav txim siab yuav khoom thiab koj txoj kev thau los ntawm kev tshawb fawb, online, hauv khw, email, tshawb nrhiav, thiab lwm cov tswv yim thaum koj taug txoj kev mus rau qhov kev txiav txim siab. Tsis paub yog vim li cas muag thiab kev lag luam cov kws tshaj lij tawm tsam nrog kev ntaus nqi heev li. Nws tseem yog lwm qhov laj thawj vim li cas omni-channel lag luam yuav tsum tau ua tib zoo kho kom zoo dua qub.

Cisco Kev Ncig Xyuas Tib Neeg

Yog tias koj tuaj yeem twv tau thiab muab kev lag luam uas ua ntej cov neeg yuav khoom taug kev, koj tuaj yeem txo qhov kev sib txhuam thiab coj lawv mus rau qhov kev yuav khoom zoo dua. Qhov tseeb, kev tshawb fawb los ntawm Cisco qhia tau hais tias cov neeg muag khoom uas muab Is Taws Nem Txhua Yam kev paub tuaj yeem ntes 15.6 feem pua ​​kev txhim kho nyiaj tau.

Muab cov kev tshawb pom tshawb nrhiav no nrog Xav Nrog Google Qhov Micro-Moments kev tshawb fawb thiab peb sab laug nrog 4 micro lub sijhawm uas txhua tus tub lag luam yuav tsum tau them sai sai rau:

  1. Kuv xav paub lub sijhawm - 65% ntawm cov neeg siv khoom online saib cov ntaub ntawv online ntau tshaj ob peb xyoos dhau los. 66% ntawm cov neeg siv smartphone saib txog qee yam lawv pom hauv kev tshaj tawm xov xwm hauv TV.
  2. Kuv xav mus rau lub sijhawm - 200% nce hauv "ze kuv" kev tshawb fawb thiab 82% ntawm cov neeg siv smartphone siv lub tshuab tshawb fawb los saib rau kev lag luam hauv ib cheeb tsam.
  3. Kuv xav ua qee lub sijhawm - 91% ntawm cov neeg siv smartphone tig mus rau lawv lub xov tooj rau cov tswv yim thaum ua lub luag haujlwm thiab tshaj 100 lab teev ntawm yuav ua li cas-rau cov ntsiab lus tau raug saib hauv Youtube kom deb li deb. xyoo no.
  4. Kuv xav yuav lub sijhawm - 82% ntawm cov neeg siv smartphone nrhiav lawv lub xov tooj thaum nyob hauv ib lub khw txiav txim siab yuav khoom. Qhov no tau ua rau 29% nce hauv kev hloov pauv ntawm mobile hauv lub xyoo dhau los.

Thaum Google tab tom tsom mus rau tus neeg siv txawb, koj yuav tsum paub txog qhov no muaj kev cuam tshuam li cas rau txhua qhov kev ncig ntawm cov neeg siv khoom - los ntawm kev nrhiav tau mus rau ib lub koob npe lossis rov ua dua tshiab. Qhov tseeb yog tias peb yuav tsum muaj ntau zoo dua txog kev tsom cov ntsiab lus uas txhawb nqa kev yuav khoom lub sijhawm txiav txim siab. Ntxiv neeg kev kawm paub thiab cov ntsiab lus uas txhawb cov kev yuav khoom thiab nws tsis muaj qhov xav tias vim li cas cov neeg ua lag luam yuav tawm tsam nrog tsim cov ntsiab lus uas ua rau muaj kev hloov pauv hloov. Analytics tsis muab kev nkag siab txog cov no thiab nws yog vim li cas cov neeg ua lag luam cov ntsiab lus tab tom nrhiav kev paub ntau dua cov kev daws teeb meem los twv thiab ntsuas lawv cov ntsiab lus kev kawm.

Yuav ua li cas koj xav hais tias?

Qhov Web site no siv Akismet los txo cov kev pabcuam. Kawm li cas koj cov ntaub ntawv tawm tswv yim tiav.