Clarity: Dawb Heatmaps thiab Session Recordings rau lub vev xaib optimization

Raws li peb tau tsim thiab tsim cov ntsiab lus kev cai Shopify rau peb lub khw hnav khaub ncaws online, peb xav kom peb tsim kom muaj ib qho chaw zoo nkauj thiab yooj yim ecommerce uas tsis cuam tshuam lossis cuam tshuam lawv cov neeg siv khoom. Ib qho piv txwv ntawm peb cov qauv tsim qauv yog cov ntaub ntawv thaiv ntau ntxiv uas muaj cov ntsiab lus ntxiv txog cov khoom. Yog tias peb luam tawm ntu hauv cheeb tsam lub neej ntawd, nws yuav thawb tus nqi thiab ntxiv rau lub laub khawm. Txawm li cas los xij, yog tias

Marpipe: Arming Marketers Nrog Kev Txawj Ntse Lawv yuav tsum tau sim thiab nrhiav kev yeej Ad Creative

Tau ntau xyoo, cov neeg lag luam thiab cov neeg tshaj tawm tau nyob ntawm cov neeg tuaj saib cov ntaub ntawv kom paub qhov twg thiab ua ntej ntawm leej twg los khiav lawv cov tswv yim tshaj tawm. Tab sis kev hloov pauv tsis ntev los no los ntawm kev cuam tshuam cov ntaub ntawv-kev coj ua - qhov tshwm sim ntawm cov cai tshiab thiab tsim nyog ntiag tug uas tsim los ntawm GDPR, CCPA, thiab Apple's iOS14 - tau tawm ntawm pawg lag luam tawm mus. Raws li ntau thiab ntau tus neeg siv opt-tawm ntawm kev taug qab, cov neeg tuaj saib lub hom phiaj cov ntaub ntawv yuav tsawg dua thiab tsis ntseeg. Kev ua lag luam-cov khoom lag luam

Kev Pom Zoo Tshaj Plaws Zoo Tshaj: Yuav Siv Stats Cav Li Cas rau A/B Test Smarter, Thiab Sai dua

Yog tias koj tab tom nrhiav kom ua qhov kev sim sim los pab koj li kev lag luam sim & kawm, yuav muaj feem cuam tshuam nrog koj siv Optimizely Intelligence Cloud - lossis koj tsawg kawg tau saib nws. Optimizely yog ib qho ntawm cov cuab yeej muaj zog tshaj plaws hauv qhov kev ua si, tab sis zoo li ib qho cuab yeej zoo li no, koj yuav siv nws tsis raug yog tias koj tsis nkag siab tias nws ua haujlwm li cas. Dab tsi ua rau Optimizely muaj zog heev? Ntawm qhov tseem ceeb ntawm nws cov txheej txheem teeb tsa yog qhov paub tshaj plaws thiab

UserTesting: Ntawm-Kev Xav Tau Ntawm Tib Neeg Kev Pom Kev Pom Zoo los txhim kho cov qhua tuaj noj mov kev paub

Kev lag luam niaj hnub yog txhua yam txog cov qhua tuaj noj mov. Txhawm rau kom ua tiav rau cov neeg siv khoom lag luam-centric, cov tuam txhab yuav tsum mob siab rau cov kev paub; lawv yuav tsum tau txhawb nqa nrog thiab mloog cov lus tawm tswv yim ntawm cov neeg siv khoom los txuas ntxiv txhim kho cov kev paub uas lawv tsim thiab xa tawm. Cov tuam txhab uas ua raws tib neeg cov kev nkag siab thiab tau txais cov lus pom zoo los ntawm lawv cov neeg siv khoom (thiab tsis yog soj ntsuam cov ntaub ntawv nkaus xwb) muaj peev xwm muaj kev cuam tshuam zoo dua thiab txuas nrog lawv cov neeg yuav khoom thiab cov neeg yuav khoom zoo dua. Suav sau neeg