Behavioral Advertising vs. Contextual Advertising: Qhov txawv yog dab tsi?

Kev tshaj tawm digital qee zaum tau txais qhov tsis zoo rau cov nuj nqis koom nrog, tab sis tsis muaj qhov tsis lees paub tias, thaum ua tiav, nws tuaj yeem ua rau muaj txiaj ntsig zoo. Qhov tshaj plaws yog kev tshaj tawm digital ua rau muaj qhov dav dav dua li txhua hom kev lag luam organic, uas yog vim li cas cov neeg lag luam thiaj li txaus siab siv nws. Kev vam meej ntawm kev tshaj tawm digital, ib txwm muaj, nyob ntawm seb lawv tau ua raws li qhov xav tau thiab xav tau ntawm cov neeg tuaj saib lub hom phiaj.

Bulk Email Chaw Nyob Daim Ntawv Pov Thawj, validation, thiab Cleansing

Email kev lag luam yog ntshav kis las. Hauv 20 lub xyoo dhau los, tsuas yog hloov nrog email yog tias tus xa email zoo txuas ntxiv tau txais kev rau txim ntau dua thiab ntau dua los ntawm cov chaw pabcuam email. Thaum ISP thiab ESPs tuaj yeem sib koom tes yog tias lawv xav tau, lawv tsuas tsis ua. Qhov tshwm sim yog hais tias muaj ib qho kev tsis ncaj ncees ntawm ob. Cov chaw muab kev pabcuam hauv Is Taws Nem (ISP) thaiv Cov Chaw Pabcuam Kev Siv Xov Tooj (ESPs)… thiab tom qab ntawd ESPs raug yuam

5 Lub Neej Zoo Tshaj Plaws hauv Cov Khoom Siv Digital Cov Kev Tswj Xyuas (DAM) Tau tshwm sim hauv 2021

Txav mus rau 2021, muaj qee qhov nce qib tau tshwm sim hauv qhov Digital Asset Management (DAM) kev lag luam. Thaum xyoo 2020 peb tau pom muaj kev hloov pauv loj ntawm cov cwj pwm ua haujlwm thiab cov neeg siv khoom tus cwj pwm vim covid-19. Raws li Deloitte, cov neeg ua haujlwm hauv tsev tau nce ob npaug hauv tebchaws Switzerland thaum lub sijhawm muaj kev kis hnyav. Kuj tseem muaj lub laj thawj ntseeg tias kev kub ntxhov yuav ua rau kev ua haujlwm nyob deb ntawm thaj chaw deb ntawm lub ntiaj teb. McKinsey kuj tseem ceeb toom txog cov neeg siv khoom lag luam thawb mus rau ib qho