Yuav ua li cas rau nruab Google Tag Manager thiab Universal Analytics

google tag tus nai

Peb tau hloov dua siab tshiab cov neeg tau hla rau Google Tag Manager tsis ntev los no. Yog tias koj tsis tau hnov ​​txog kev tswj hwm kev ua haujlwm tsis tau, peb tau sau ib cov ntsiab lus tob tob, Dab tsi yog kev tswj hwm? - Kuv xav kom koj nyeem los ntawm nws.

Dab Tsi Yog Dab Tsi?

Ib tag yog lub snippet ntawm code uas xa cov ntaub ntawv rau tus neeg thib peb, xws li Google. Yog tias koj tsis siv cov kev tswj hwm kev daws teeb meem xws li Tag Manager, koj yuav tsum ntxiv cov snippets ntawm code ncaj qha rau cov ntaub ntawv ntawm koj lub vev xaib lossis mobile app. Daim Ntawv Qhia Tag Nrho Tus Thawj Tswj Google

Ib cag los ntawm cov txiaj ntsig ntawm kev tswj hwm lossis, Google Tag Manager muaj qee cov neeg yug rau daim ntaub ntawv zoo li Google Analytics thiab tias koj yuav xav coj kom zoo dua. Vim tias peb lub koomhaum ua haujlwm ntau me ntsis ntawm cov ntsiab lus cov tswv yim rau peb cov neeg siv khoom, peb tau tsim kho GTM thoob plaws peb cov neeg tau txais. Nrog Google Tag Tus Thawj Coj thiab Universal Analytics, peb tuaj yeem tsim kho ntxiv nrog Google Analytics 'Cov Pab Pawg Cov Ntsiab Lus tsis tas yuav tsum tau hloov cov lej tseem ceeb ntawm peb cov neeg siv' cov xaib. Kev teeb tsa ob qho mus ua haujlwm nrog ib leeg tsis yog rau qhov tsaus muag ntawm lub siab, txawm hais tias, yog li kuv xav muab nws rau koj.

Kuv mam sau ib tsab xov xwm tom ntej ntawm kev teeb tsa Cov ntsiab lus ua ke nrog Google Tag Manager, tab sis rau hnub no tsab xov xwm, Kuv muaj 3 lub hom phiaj:

  1. Yuav ua li cas rau nruab Google Tag Manager ntawm koj tus Xaib (nrog qee cov ntsiab lus rau WordPress ntxiv).
  2. Yuav ua li cas ntxiv tus neeg siv los ntawm koj Lub Chaw Haujlwm kom lawv tuaj yeem tswj hwm Google Tag Manager.
  3. Yuav ua li cas los teeb tsa Google Universal Analytics hauv Google Tag Manager.

Kab lus no tsis yog sau rau koj xwb, qhov tseeb yog ib qib zuj zus rau peb cov neeg siv tau zoo. Nws yuav tso cai rau peb los tswj GTM rau lawv thiab txuas ntxiv mus rau ob qho kev ua kom zoo li cas cov ntawv sau sab nraud tau thauj khoom ntxiv rau kev txhim kho lawv li kev tshaj tawm Google Analytics.

Yuav ua li cas rau nruab Google Tag Manager

Siv koj tus lej Google Analytics nkag mus, koj yuav pom tias Google Tuav Manager yog tam sim no ib qho kev xaiv hauv cov ntawv qhia zaub mov tseem ceeb, cia li nyem kos npe rau Nyob rau hauv:

Google Tag Manager Kos Npe Nkag-Nkag

Yog tias koj tsis tau teeb tsa Google Tag Manager tus account ua ntej, muaj cov kev paub zoo los coj koj los ntawm kev teeb tsa koj thawj tus account thiab lub thawv. Yog tias koj tsis nkag siab qhov tseeb Kuv yuav siv, nco ntsoov saib cov yees duab ntawm cov ntawv no uas coj koj mus!

Ua ntej, npe koj tus lej nyiaj. Feem ntau, koj yuav teev npe tias tom qab koj lub tuam txhab lossis chav haujlwm kom koj tuaj yeem nrhiav thiab tswj hwm txhua qhov chaw thiab cov apps koj yuav muaj Google Tag Tus Thawj Coj teeb tsa tau yooj yim.

Google Tag Manager - Teeb Account

Tam sim no hais tias koj tus account teeb, koj yuav tsum teeb tsa koj ua ntej thawv.

Google Tag Manager - Teeb Thawv

Thaum koj nyem tsim, koj yuav raug hais kom pom zoo rau Cov Kev Siv Cov Lus. Thaum koj pom zoo, koj yuav muab ob tsab ntawv los sau rau hauv koj lub xaib:

Google Tag Manager Script

Ua tib zoo saib rau qhov chaw koj tso cov cim npe no, nws yog qhov tseem ceeb rau tus cwj pwm ntawm txhua lub cim npe uas koj yuav tau tswj nyob hauv Google Tag Manager yav tom ntej!

Siv WordPress? Kuv xav mas Duracelltomi Google Tag Manager WordPress PluginCov. Thaum peb txhim kho Cov Ntsiab Lus Pawg nyob hauv Google Analytics, qhov kev pabcuam no txhawb cov yam ntxwv nrog cov kev xaiv tsim uas yuav cawm koj ntau qhov kev tu siab!

Yog tias koj tau teeb tsa GTM siv plugin thib peb lossis kev koom ua ke, koj ib txwm tsuas yog nug koj Thawv IDCov. Kuv tau mus tom ntej thiab kos kab uas nyob rau hauv lub screenshot saum toj no. Tsis txhob txhawj xeeb txog kev sau cia lossis tsis nco qab nws, GTM ua rau pom nws zoo thiab yooj yim hauv koj tus lej GTM.

Muaj koj cov ntawv sau lossis plugin thauj khoom? Txaus lawm! Google Tag Manager tau teeb tsa ntawm koj lub vev xaib!

Yuav Ua Li Cas Muab Koj Lub Chaw Nkag Nkag mus rau Google Tag Manager

Yog tias cov lus qhia saum toj no nyuaj me ntsis, koj tuaj yeem dhia ncaj qha mus muab kev nkag mus rau koj lub koom haum. Tsuas kaw tawm ntawm lub wizard thiab nyem Admin rau cov zaub mov theem nrab ntawm nplooj ntawv:

Google Tag Manager Cov Neeg Siv

Koj mam xav nyem Kev Tswj Xyuas Cov Neeg Siv thiab ntxiv rau koj lub koom haum:

Google Tag Manager Admin

[box type = "ceeb toom" dlhos = "aligncenter" chav kawm = "" dav = "80%"] Koj yuav pom tias kuv muab txhua tus neeg siv nkag mus siv. Koj tuaj yeem xav kho koj lub chaw ua haujlwm kom nkag siab sib txawv. Feem ntau, koj yuav ntxiv koj lub koom haum ua Tus Neeg Siv thiab tom qab ntawd muab lawv lub peev xwm los Tsim tab sis Tsis tshaj tawm. Tej zaum koj yuav xav khaws cov kev tswj ntawm Publishing lossis cov kev pauv. [/ Box]

Tam sim no koj lub koom haum tuaj yeem nkag mus rau koj tus xaib tsis pub dhau lawv Google Tag Tus Thawj Saib Xyuas account. Qhov no yog ntau zoo ntxiv mus kom ze ces muab lawv nrog koj cov neeg siv khoom pov thawj!

Yuav ua li cas los teeb tsa Google Universal Analytics hauv Google Tag Manager

Txawm hais tias GTM tau raug teeb tsa zoo rau hauv koj lub xaib ntawm lub sijhawm no, nws tsis tshua ua dab tsi txog thaum koj luam tawm koj thawj daim pib. Peb mus ua thawj daim pib ntawd Kev Txheeb Xyuas Thoob Ntiaj Teb. Nyem Ntxiv Tshiab Ntxiv ntawm Ntshoo:

1-gtm-ntshoo-ntxiv-tshiab-tag

Nyem ntawm kab cim npe thiab koj yuav tau kom nrog kev xaiv ntawm cim npe, koj yuav xav xaiv Kev Txheeb Xyuas Thoob Ntiaj Teb:

2-gtm-xaiv-tag-hom

Koj yuav tsum tau txais koj cov UA-XXXXX-X code los ntawm koj cov ntawv Google Analytics uas twb muaj rau koj qhov chaw thiab nkag mus rau hauv seem kom raug. Tsis txhob nyem tseg tsis tau! Peb yuav tsum qhia GTM thaum koj xav tua cov ntawv ntawd!

3-gtm-universal-tshuaj xyuas

Thiab, ntawm chav kawm, peb xav kom tus pib tua hluav taws txhua zaus uas ib tug neeg saib nplooj ntawv hauv koj lub xaib:

4-gtm-universal-xaiv-txhais

Tam sim no koj tuaj yeem txheeb xyuas koj qhov chaw nyob:

5-gtm-universal-tshuaj xyuas-tag

Nyem txuag thiab koj yuav pom lub ntsiab lus ntawm cov kev hloov koj tau ua. Nco ntsoov tias daim pib tseem tsis tau luam tawm rau koj lub xaib - uas yog qhov zoo tshaj ntawm GTM. Koj tuaj yeem ua cov tons hloov pauv thiab txheeb xyuas txhua qhov kev teeb tsa ua ntej txiav txim siab los tshaj tawm cov kev hloov pauv rau koj lub xaib:

6-gtm-ntshoo-kev hloov pauv

Tam sim no hais tias peb daim cim npe tau teeb tsa kom zoo, peb tuaj yeem tshaj tawm nws rau peb tus xaib! Nyem Luam tawm thiab koj yuav raug nug kom sau cov kev hloov pauv thiab koj tau ua dab tsi. Qhov no pab tau zoo heev yog tias koj muaj ntau tus thawj tswj hwm thiab cov koom haum koom tes ua haujlwm hauv koj lub xaib.

[box type = "ceeb toom" dlhos = "aligncenter" chav kawm = "" dav = "80%"] Ua ntej koj luam tawm koj cov kev hloov pauv rau koj lub xaib, nco ntsoov koj tshem tawm cov ntawv Google Analytics yav dhau los nyob rau hauv koj lub xaib! Yog tias koj tsis tag, koj yuav pom qee qhov txiaj ntsig tiag tiag thiab cov teeb meem nrog koj analytics xov xwm. [/ box]

7-gmt-tshaj tawm

Huaj! Koj twb tau nias tawm thiab cov version tau txais kev cawmdim nrog cov ntsiab lus ntawm cov cim kho. Kev txheeb xyuas Universal tam sim no tau ua haujlwm ntawm koj lub xaib.

8-gtm-luam tawm-version

Zoo siab nrog, Google Tag Manager yog nyob rau ntawm koj lub xaib nrog Universal Analytics tau teeb tsa thiab luam tawm los ua koj thawj cim npe!

2 Comments

  1. 1

    Koj nyob ntawm tus neeg lub ntsej muag smella - KUV TXHUA YAM - smart fella article Cov lus no yog zoo meej - raws nraim qhov kuv xav tau los siv GTM. Ua tsaug rau kev txhaj tshuaj ntawm lub vijtsam

Yuav ua li cas koj xav hais tias?

Qhov Web site no siv Akismet los txo cov kev pabcuam. Kawm li cas koj cov ntaub ntawv tawm tswv yim tiav.