Yuav Ua Li Cas Tsim Instagram Cov Vev Xaib Uas Ua Rau Koj Pom

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Cov kev tshaj tawm Instagram siv Facebook cov kev tshaj tawm thiab txhua qhov kev tshaj tawm uas ua rau tib neeg siv cov hom phiaj raws lawv lub hnub nyoog, kev txaus siab thiab tus cwj pwm.

63% ntawm cov koom haum tshaj tawm hauv Asmeskas npaj yuav koom nrog Instagram tshaj tawm rau lawv cov neeg siv khoom.

Strata

Txawm hais tias koj muaj ib lub lag luam me lossis qhov loj lossis cov koom haum loj, kev tshaj tawm video Instagram muaj cov hauv kev zoo rau txhua tus kom ncav cuag lawv cov neeg tuaj saib lawv lub hom phiaj. Tab sis, nrog nce tus naj npawb ntawm cov hom los ua ib feem ntawm Instagram, cov kev sib tw tau txais immensely nruj thiab kev sib tw.

Lwm qhov teev rov qab uas neeg feem coob muaj yog tsim cov ntsiab lus video tsis zoo li yog kev thaij duab lossis tsim cov ntsiab lus sau. Hmoov tsis zoo, koj tuaj yeem tsim cov yeeb yaj kiab zoo heev uas siv pub dawb cov chaw footage.

Yog tias koj tsis tau paub txog lub sijhawm, cov ntawv phaj khoom muag yog tseem muaj nqi pub dawb uas koj tuaj yeem yuav cov cai rau ntawm cov vev xaib sib txawv. Thiab muaj tons ntawm cov chaw xaiv los ntawm. Ntawm no yog cov npe hauv 

Rov qab rau xyoo 2015, Instagram tau nthuav tawm Instagram kev tshaj tawm uas pab cov tswv lag luam kom ncav cuag pawg neeg tshwj xeeb ntawm cov neeg siv thiab tom qab ntawd hloov lawv mus rau hauv cov neeg yuav khoom tom ntej. Los ntawm kev siv Facebook tshaj tawm, social media cov lag luam muaj peev xwm tam sim no lub hom phiaj tshwj xeeb ntawm ntau dua 600 lab nquag siv cov neeg siv Instagram. Tag nrho rau hauv txhua qhov, muaj lub peev xwm loj heev nyob rau ntawd, tsuas yog tos koj. 

Scroll cia kom kawm qee cov hauv paus uas cuam tshuam nrog tsim thiab khiav yees duab-based Instagram tshaj tawmCov. Ib qho ntxiv rau qhov ntawd, peb kuj tseem yuav ua qee qhov kev coj ua zoo tshaj plaws los ntsuas thiab kho koj cov kev tshaj tawm. Tab sis ua ntej ntawd, ua ntej tau saib nrawm ntawm 5 lub ntsiab pawg ntawm Instagram video tshaj tawm koj tuaj yeem khiav los txhawb koj cov neeg mloog.

Cov Hom Video Tshaj Tawm rau Instagram

  • Hauv-Noj Video Tawm - nrov Instagram video ad qeb nyob rau hauv uas cov vis dis aus tso tawm zoo rau hauv tus neeg siv khoom noj thiab muab ntau txoj hauv kev kom ncav cuag rau koj lub hom phiaj.
  • Instagram dab neeg - Daim ntawv qhia txog kev tshaj tawm video uas tshwm ntawm cov dab neeg kwv yees li 400mn cov neeg siv pom txhua hnub (los ntawm cov neeg siv lawv ua raws). Vim hais tias Instagram dab neeg qhia rau lub qhov rooj kaw 24-teev, lawv zoo tshaj rau kev tshaj tawm cov khoom lag luam thiab tsuas pub siv sijhawm thiab cov lus tshaj tawm.
  • Carousel Tawm - Nrog Carousel tshaj tawm, cov neeg lag luam muaj kev xaiv los txhawb cov khoom lossis kev pab cuam tshwj xeeb los ntawm kev ua kom pom ntau lub koob npe ntawm cov yeeb yaj kiab uas cov neeg siv tau tuaj yeem so. Qhov kev tso kawm no yog qhov zoo rau cov hom lag luam uas tab tom nrhiav ua lag luam ntau ntawm cov ntsiab lus lossis tsuas yog xav qhia cov ncauj lus kom ntxaws txog lawv tus kheej thiab lawv muab dab tsi. Ntxiv rau qhov ntawd, lawv tseem tuaj yeem ntxiv qhov txuas rau cov khoom lag luam lub vev xaib kom coj ncaj qha rau cov neeg siv khoom uas xav tau yam khoom.
  • 30-Thib Ob Tshaj Tawm Video - 30-thib ob daim vis dis aus tau qhia los ntawm Instagram hauv kev sim los tsim kev sib tham cinematic rau cov neeg tuaj saib uas txhawb lawv los ntawm kev muaj peev xwm ua kom pom tseeb.
  • Instagram Marquee - Instagram tau tsis ntev los no qhia lwm cov cuab yeej hu ua 'Instagram Marquee' uas ua rau cov neeg lag luam yuav nthuav dav kev paub thiab nthuav cov neeg tuaj saib lub hom phiaj hauv lub sijhawm luv.

Tau Pib Nrog Instagram Video Ads

Qhia Txog Kev Qhia Txog Cov Duab Instagram Cov Lus Qhia

Ua ntej koj pib pib tsim koj cov kev tshaj tawm, nws yog qhov tseem ceeb kom kawm txog qee qhov kev tsim nyog ua ntej uas tuaj yeem cuam tshuam tag nrho cov kev ua tau zoo thiab kev ua haujlwm ntawm koj cov kev tshaj tawm Instagram:

  • Instagram tso cai a caption ntev tsis ntau tshaj 2200 tus cim. Tab sis, sim tsis pub tshaj 135-140 cim rau qhov zoo tshaj plaws
  • cov ntev ntawm cov yeeb yaj duab yuav tsum tsis pub ntev tshaj 120 lij
  • Cov vis dis aus yuav tsum muaj nyob hauv MP4 lossis MOV hom ntawv nrog txhua tus neeg sau ntawv tsis loj tshaj 4GB
  • Cov khoom noj tso hauv video yuav tsum tsis pub tshaj 600 × 750 (4: 5) rau cov yeeb yaj duab ntsug. Thaum muaj toj roob hauv pes video, kev daws teeb meem yuav tsum yog 600×315 (1:91:1) thaum rau cov yeeb yaj duab square, nws yuav tsum 600 × 600 (1: 1)
  • Rau cov dab neeg Instagram, txoj kev daws teeb meem yuav tsum yog 600 × 1067 (9: 16)
  • Rau Carousel video ads, qhov kev daws teeb meem zoo tshaj plaws yog 600 × 600 nrog 1: 1 nam piv

Tam sim no, los ntawm kuv tus kheej kev paub tom qab muab kev pabcuam kho duab video rau ntau pua tus neeg tsim, kuv pom tias 1: 1 thiab 4: 5 kev tshaj tawm video ua tau zoo dua. Yog li, thaum twg koj tuaj yeem ua tau, sim lo rau ntawm qhov sib npaug ntawd.

Yuav ua li cas Tsim Instagram Cov Vev Xaib Uas Ua Rau Koj Pom - Cov kauj ruam los ntawm Kev Taw Qhia

Instagram Yees duab Ad

Hmoov zoo, tsis muaj lub foob pob hluav taws xob koom nrog tsim cov duab zoo tshaj tawm Instagram Cov Tshaj Tawm. Yooj yim, ua raws li no rau-qib kev qhia yooj yim kom pib:

Kauj ruam 1: Xaiv Lub Hom Phiaj

Ua ntej thiab qhov tseem ceeb tshaj plaws, koj yuav tsum xaiv lub hom phiaj. Cias muab, koj yuav tsum txhais koj hom phiaj kev lag luamhauv pawg no los qhia txog lub hom phiaj tshwj xeeb twg uas koj xav kom koj tshaj tawm. Puas yog koj tab tom nrhiav kom nce hom kev lag luam lossis koj lub hom phiaj yog txhawb koj txoj kev muag khoom? Ua tib zoo saib xyuas kev xaiv cov lus teb rau cov lus nug no vim nws tuaj yeem cuam tshuam qhov chaw thiab pab koj ncav tes rau koj cov neeg xav tau uas feem ntau yuav teb rau koj cov kev tshaj tawm.

Kauj ruam 2: Xaiv Cov Pawg Tshawb Xyuas

Nov yog lwm qhov tseem ceeb uas cuam tshuam loj rau koj qhov kev hloov pauv. Yog tias lub hom phiaj tsis qheb, koj yuav tsis muaj cuab kav tsom cov pab pawg tshwj xeeb ntawm cov neeg siv. Koj tuaj yeem xaiv qhov chaw, hnub nyoog, lus, tub los ntxhais lossis lwm txoj kev xaiv hom phiaj. Txawm hais tias koj tab tom saib rau lub hom phiaj hnub nyoog muaj qee yam nyob hauv tus qauv, koj tuaj yeem ua qhov ntawd ib yam.

Yog li nco ntsoov tias koj muaj cov neeg tuaj saib tsom hauv kev kos lwm yam tsis muaj leej twg yuav saib koj cov ntsiab lus.

Kauj Ruam 3: Kho Koj Chaw Sau Ntawv

Tom qab xaiv koj cov neeg tuaj saib lub hom phiaj, xaiv qhov chaw. Thaum koj nyem qhov kev xaiv no, qhov chaw Instagram thiab Facebook tau qhib. Feem ntau, koj yuav tsum khaws tag nrho cov kev tso kawm no kom tau txais txiaj ntsig zoo tshaj plaws. Txawm li cas los xij, yog tias koj muaj lwm txoj kev nyiam lossis koj xav tshem tawm qee yam tshwj xeeb, koj tuaj yeem hloov kho xaiv kom haum rau koj cov kev xav tau.

Kauj Ruam 4: Kev Siv Nyiaj thiab Lub Sij Hawm

Nyob rau hauv rooj plaub koj xav xaiv phau ntawv twv, koj yuav tau npaj koj cov peev nyiaj thiab twv rau koj ad. Feem ntau, koj cov peev nyiaj tau hais txog tag nrho tus nqi koj txaus siab nqis peev rau ib nias / qee tus naj npawb ntawm cov kev xav lossis rau lwm yam tshwj xeeb. Cov kauj ruam no tseem tso cai rau koj los tsim ib hnub pib thiab xaus rau koj kev tshaj tawm.

Kauj Ruam 5: Tsim cov Ad

Yog li, tam sim no koj tau npaj los tsim koj qhov kev tshaj tawm Instagram. Cias, xaiv cov hom koj nyiam tshaj tawm thiab muab txhua yam tso rau. Tsis tas li, nco ntsoov saib ua ntej koj cov video tshaj txhawm rau tshuaj xyuas seb nws yuav zoo li cas hauv kev pub. Nco ntsoov tias koj qhov zoo li zoo rau txhua qhov kev tso kawm thiab tseem ua qoob loo zoo kawg nkaus. Xws li qhov txuas koj xav kom koj cov lus tshaj tawm coj cov neeg siv mus rau ntawm nplooj ntawv tsaws vim nws yuav nyiam cov neeg yuav khoom thiab txhawb nqa kev muag khoom. Tsis txhob hnov ​​qab ntxiv qhov zoo hu rau kev nqis tes ua (CTA) kom txhawb nqa cov neeg siv nyem koj qhov txuas. Nyob rau theem no, koj tuaj yeem ntxiv nyob rau hauv koj daim ntawv luam ua ntau hom lus yog tias koj tau tsom mus rau cov neeg siv ob hom lus.

Kauj Ruam 6: Xa Koj Ad rau Kev Tshuaj Ntsuam Xyuas

Kev tshuaj xyuas qhov tseeb koj qhov tshaj tawm rau ib zaug dhau los thiab yog tias txhua yam zoo li nyob rau hauv txhua qhov kev tso kawm, xa nws rau tshuaj xyuas. Nws yuav siv li ob peb hnub rau koj daim ntawv luam kom tau txais kev pom zoo. 

Nyiaj Tshuav Nyiaj Tus Kheej Instagram Video Ad Cov Lus Qhia

cov lus qhia txawb

  • Tsim Ib Tug Zoo Kawg Nkaus - Nco ntsoov, Instagram cov neeg siv nrawm nrawm dhau los ntawm lawv cov xov xwm tshaj tawm, yog li koj yuav tsum ua thawj ob peb feeb ntawm koj qhov kev tshaj tawm. Qhov tsim nyog, koj yuav tsum suav cov kev txav thiab kev coj ua nyob rau hauv thawj 3 vib nas this ntawm koj qhov video coj los saib. Yog tias thawj thawj ob peb feeb ntawm koj qhov kev tshaj tawm qeeb thiab tseem, cov neeg siv yuav xaub los yam tsis nco qab txog koj cov yees duab.  
  • Video editing - Tsim banger montage uas sawv tawm ntawm lub hau yog super tseem ceeb. Yog li tsis muaj kev tsis saib xyuas nws video kho cov txheej txheem. Tom qab koj tau ua tas sim tsis txhob cia li upload cov duab nyoos mus rau Instagram. Siv sijhawm los kho koj cov yeeb yaj kiab kom zoo saib thiab zoo saib.
  • Ntxiv Ntawv - Txij li thaum, lub suab kev xaiv tau teem rau mute los ntawm lub neej ntawd, koj yuav tsum ntxiv qee cov ntawv nyeem kom txais koj cov lus hla. Muaj ntau ntau cov apps muaj nyob rau hnub no zoo li Apple Clips uas tuaj yeem pab koj tsim cov ntawv sau ua tau zoo los ntes cov xim.
  • Daws Qhov Teeb Meem - Lub hauv paus ntsiab lus ntawm kev tsim Instagram tshaj tawm yog kom paub txog qhov teeb meem thiab tsim teeb meem zoo meej nyob rau hauv cov duab ntawm cov khoom lag luam / cov kev pabcuam tshwj xeeb. Thaum koj qhov ad tau tshaj tawm qhov kev daws teeb meem, nws tam sim ntawd txhim kho txoj kev xav sib txuas nrog tus neeg siv. Thaum koj tau txais lawv ua tiav koom, qhia lawv yuav ua li cas koj cov khoom / kev pabcuam tuaj yeem ua tus cawm seej rau lawv.
  • Zam Txim Cov Lus Ntev - Thaum Instagram tso cai 2200 cim rau ib kab lus, nws yog qhov zoo tshaj kom nws luv thiab muaj txiaj ntsig. Tom qab tag nrho, tsis muaj leej twg xav nyeem cov ntawv loj loj ntawm cov ntawv sau nyuab. Yog li, xyuas kom koj tsis txhob ntau dua 130-150 cov cim thaum sau kab lus rau koj qhov kev tshaj tawm Instagram.
  • Tsom Ntshaw Ib Lub Hom Phiaj - Hloov chaw tsom mus rau ntau lub hom phiaj, sim lo rau ib lub hom phiaj. Yog tias koj qhov ad suav nrog ntau qhov muag muag, nws yuav zoo li lub suab thiab cov neeg siv yuav cias hla koj qhov kev tshaj tawm.
  • Nkawv Kev Ua Si - Koj cov lus tshaj tawm tsim yuav tsum tsis yog suab nrov heev thiab yuav tsum muaj kab ke hauv Instagram txau. Nco ntsoov, koj lub hom phiaj yog los ntes koj cov neeg mloog lub siab thiab muab txoj kev daws teeb meem zoo tshaj plaws rau lawv cov teeb meem.
  • xeem - Qhov tsim nyog, koj yuav tsum tsim ntau hom ntawv tshaj tawm ntawm koj cov kev tshaj tawm video los xyuas qhov twg ua haujlwm zoo nrog koj cov neeg tuaj saib lub hom phiaj. Nco ntsoov tias koj qhov Instagram tshaj tawm cov kev paub zoo thiab cov neeg siv tau mus ntawm kev hloov pauv.

Instagram tuaj yeem ua tau zoo tshaj plaws kev lag luam platform, ua rau koj tsis tsuas yog tsim hom kev paub txog thiab nthuav dav koj lub hom lag luam los ntawm kev yees duab thiab cov ntsiab lus sib tham, tab sis kuj tsav tsheb organic rau koj lub vev xaib thiab txhawb kev hloov dua siab tshiab.

Lwm cov lus qhia twg uas koj xav tau ntxiv rau daim ntawv no? Qhov twg yog qhov koj npaj ntawm kev sim ua ntej? Qhia rau kuv paub hauv kab lus hauv qab no thiab kuv yuav zoo siab tuaj koom kev sib tham.

Yuav ua li cas koj xav hais tias?

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