Puas Tshawb Xyuas Kev Kho Mob Yog Tias Koj Siv Drupal?

SEO thiab Cov Ntsiab Lus Kev Tswj Xyuas Tshuab
Cov ntsiab lus tswj tshuab thiab SEO

Ntau npaum li cas ua Cov Txheej Txheem Kev Tswj Xyuas Cov Lus Qhia (CMS), nyiam WordPress, Drupal, Joomla!, ua si tshooj hauv nrhiav cav optimization (SEO)? Qeb thaj chaw tsis zoo tsim (tsis yog huv url, cov ntsiab lus tsis zoo, kev siv lub npe sau tsis zoo, thiab lwm yam) hauv CMS nyiam Drupal yog yuav cuam tshuam SEO (cov cuab yeej zoo siv hauv qhov tsis zoo lub tswv yim). Tab sis puas tau cov ntsiab lus tswj tshuab lawv tus kheej qiv kom zoo dua SEO dua lwm tus, yog tias txhua lwm cov kev coj ua zoo dhau los? Thiab, yuav sib xyaw ua ke li cas (piv txwv, WordPress lossis Drupal blog txhawb nqa a Khw Tshaj Tawm site) cuam tshuam rau SEO (dua qee txhua lwm yam zoo SEO kev coj ua)?

Los ntawm cov neeg tshawb xyuas pom ntawm qhov pom, tsis muaj qhov txawv ntawm Drupal, WordPress, lossis Shopify. Ua ntej kuv yuav ntaus nrog “Tos me ntsis”, cia kuv hais kom meej. Cov tshawb nrhiav tshawb tawm hauv cov ntawv HTML uas tau txais kev pabcuam rov qab rau lawv thaum lawv nkag nkag. Lawv tsis saib ntawm lub chaw khaws ntaub ntawv tom qab lub vev xaib thiab lawv tsis tau saib ntawm nplooj ntawv admin siv los kho lub xaib. Qhov kev tshawb nrhiav dab tsi yog saib yog qhov HTML tsim tawm, lossis rov ua haujlwm, los ntawm cov kab ke tswj hwm.

Drupal, raws li CMS, siv lub moj khaum ntawm PHP code, APIs, databases, template files, CSS, thiab JavaScript rau mange cov txheej txheem ntawm kev tsim (aka rendering) lub vev xaib HTML. Tus HTML yog dab tsi lub cav tshawb nrhiav. Daim HTML no muaj tag nrho cov ntaub ntawv uas tshawb nrhiav siv los txheeb thiab codify lub vev xaib. Yog li thaum ib tug neeg hais tias ib CMS zoo dua li lwm qhov rau SEO lub hom phiaj, dab tsi tiag tiag tau hais ntawm no yog qhov "zoo dua" CMS pab muab render "zoo dua" HTML rau kev tshawb nrhiav.

Piv txwv li: Thaum siv Drupal, koj yuav tsum xaiv tig rau ntawm huv URLSCov. Koj tsis tas yuav siv cov URLS huv, tab sis thaum koj ua, koj tau txais qhov URL uas tib neeg tuaj yeem nkag siab (ex: http://example.com/ cov khoom lag luam? Phab = 38661&mod1=bnr_ant vs http://example.com / kev sab laj / muag lag luam). Thiab, yog, URLs huv tuaj yeem pab SEO.

Lwm qhov piv txwv: Drupal, dhau ntawm nws Pathauto module, yuav tsim cov ntsiab lus URLs uas muaj npe nyob rau ntawm nplooj ntawv cov ncauj lus. Piv txwv, ib nplooj ntawv hu ua "10 Kev Lom Zem Caij Ntuj Sov Rau Koj Cov Menyuam" yuav tau txais qhov URL ntawm http://example.com/10-summer-activities-for-your-kids. Koj tsis tas yuav siv Pathauto tab sis koj yuav tsum yog nws pab ua kom nplooj ntawv URL yooj yim rau cov neeg los nyeem thiab nco ntsoov.

Xeem piv txwv: Daim duab qhia chaw pab tshawb nrhiav cov kev nkag siab dab tsi ntawm koj qhov chaw. Thaum koj tuaj yeem tsim (ug) cov ntawv qhia kev xaib thiab xa nws mus rau Google lossis Bing, nws yog qhov haujlwm zoo dua rau khoos phis tawj. Drupal's XML Sitemap module yog ib qho yuav tsum muaj vim tias nws cia li tsim thiab tswj cov ntaub ntawv xaib xaib thiab muaj peev xwm xa lawv rau hauv cov ntawv tshawb.

Google lossis Bing tsis tshua xav paub txog seb koj puas siv Drupal, txhua yam lawv tau mob siab rau yog qhov tsim tawm ntawm Drupal. Tab sis koj xav tau kev saib xyuas txog kev siv Drupal, vim nws yog qhov cuab yeej uas ua rau cov txheej txheem yooj yim ntawm kev tsim SEO tus phooj ywg HTML thiab URLs.

Luv luv ib cag… Drupal tsuas yog ib qho khoom siv. Nws yuav muab cov yam ntxwv thiab ua haujlwm xav tau los teeb tsa thiab ua haujlwm lub vev xaib. Nws yuav tsis sau zoo kawg rau koj. Tus ntawd tseem nyob nrog koj. Qhov thib ib qhov koj tuaj yeem ua cuam tshuam rau txhua qeb duas SEO yog muaj cov ntaub ntawv sau zoo, muaj txiaj ntsig rau lub ncauj lus, thiab tsim xwm yeem tas li.

4 Comments

  1. 1

    Koj hais yog lawm, John… kev tshawb nrhiav tsis saib xyuas koj li CMS yog dab tsi. Txawm li cas los xij, tau ua haujlwm nrog ntau lub ntsiab lus tswj kev tswj hwm, Kuv tuaj yeem qhia koj tias muaj ntau lub tshuab loj tshaj tawm nyob rau hauv kev ua lag luam uas tsis muaj cov qauv tsim nyog los ua kom tiav cov txiaj ntsig. Lub peev xwm los hloov kho robots.txt, sitemaps.xml, pinging lub tshuab tshawb xyuas, tsim cov nplooj ntawv (tsis muaj txheej txheej), ua kom zoo rau cov nplooj ntawv nrawm, hloov kho cov ntaub ntawv xov xwm meta… koj yuav pom tias ntau lub ntsiab lus tswj hwm txwv lawv cov neeg siv. Raws li qhov tshwm sim, tus neeg siv khoom ua haujlwm nyuaj ntawm cov ntsiab lus uas tsis tau siv zog ntau.

  2. 2

    Koj ua yog lawm, John. Kuv tuaj hla ntau cov lus nug ntawm Quora thiab los ntawm lwm tus uas CMS yog qhov zoo tshaj plaws rau SEO. Cov lus teb tsuas yog hais txog txhua yam ntawm cov txheej txheem kev tswj hwm tshiab uas muaj peev xwm ua kom URLs huv si thiab siv ntau yam cuab yeej uas cov neeg tshawb xyuas nyiam siv.

    @Doug - koj 'dhau zoo thiab. Cov tswj cov ntsiab lus qub feem ntau tsis muaj peev xwm los ua kom tau haujlwm hauv SEO.

  3. 3

    Hauv qee kis, txawm tias CMS niaj hnub tuaj yeem muaj qhov tsis zoo, lossis tsawg kawg, tsawg dua qhov ua tau zoo ntawm SEO.

    Joomla, piv txwv, muaj kev teeb tsa chaw tsim lub vev xaib-meta cov lus piav qhia uas yuav raug siv rau txhua nplooj ntawv uas tus sau tsis tsim qhov piav qhia cov lus qhia meta. Qhov no tau coj qee tus ntawm kuv cov neeg siv khoom xav tias lawv tsis tas yuav tsim cov lus piav qhia ua kom zoo rau nplooj ntawv.

    Rau cov kws sau cov ntsiab lus raws caij nyoog, qhov no yuav tsis yog qhov teeb meem. Txawm li cas los xij, tag nrho cov kev tswj hwm cov ntsiab lus qis dua cov kev txwv rau tus sau, ua rau cov neeg sau ntawv tsis muaj kev paub los pab lawv tus kheej cov ntsiab lus, tsis paub txog kev txhawj xeeb txog kev ua haujlwm.

  4. 4

    Zoo CMS's yog outputting cov HTML yog li ntawm chav kawm lawv cuam tshuam rau SEO. Drupal yog qhov ua tiav mob rau tsim kho kom zoo rau SEO, rau txhua yam koj tuaj yeem xaiv tsa. xml sitemaps, tus phooj ywg URLs (ib txwm reverts rau / ntawm), ywj siab URLs / nplooj ntawv npe / npe, img alt tags, blogging (tsis txhob pib kuv, blogging hauv Drupal tsis muaj dab tsi ntawm WP). 

    Peb nyiam Drupal rau cov chaw loj, tab sis nws tsis lom zem rau SEO'ify. WP yog lub hnub qub yooj yim dua.

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