Ua Lag Luam & Muag Yeeb Yaj Kiab

Muab nqi zog rau Autonomy, Mastery thiab Lub Hom Phiaj

Rewards. At a couple of my last jobs, my bosses were always shocked that I didn’t care about monetary rewards. It’s not that I didn’t want the money, it’s that I wasn’t mob siab ua by it. I’m still not. In fact, it was always a little insulting to me – that I would somehow work harder if I had a carrot dangling in front of me. I always worked hard and was devoted to my employers.

It seems that I’m not the only one. This is a great presentation from Dan Pink from the RSA on motivation.

What really motivates a cognitive employees is:

  • Yus Tus Kheej – the ability to have ownership and make your own decisions.
  • Paub zoo – the opportunity to master a talent or skill.
  • lub hom phiaj – put someone in a position where they actually make a difference.

So… save your money and stop alienating your employees. In marketing, I see so many business leaders interfering with their marketing department’s success… actually hurting it or destroying it altogether. Get out of the way and give your employees the opportunity to drive the results you want them to attain. Show them the goal line and motivate them with the opportunity to actually transform your business.

Douglas Karr

Douglas Karr yog CMO OpenINSIGHTS thiab tus founder ntawm lub Martech Zone. Douglas tau pab ntau ntau qhov kev vam meej MarTech startups, tau pab nyob rau hauv kev mob siab rau ntau tshaj $ 5 bil nyob rau hauv Martech nrhiav thiab kev nqis peev, thiab txuas ntxiv pab cov tuam txhab hauv kev siv thiab automating lawv cov kev muag khoom thiab kev lag luam cov tswv yim. Douglas yog tus paub thoob ntiaj teb kev hloov pauv digital thiab MarTech kws tshaj lij thiab hais lus. Douglas tseem yog tus sau phau ntawv Dummie phau ntawv qhia thiab phau ntawv ua lag luam.

lwm yam khoom

Rov qab mus rau sab saum toj
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