B2C CRM yog Qhov Tseem Ceeb rau Cov Neeg Muag Khoom Lub Lag Luam

qhua tuaj noj mov crm

Cov neeg tau txais kev pab hauv lub khw niaj hnub no muaj hwj chim ntau dua li yav dhau los, niaj hnub nrhiav kev ywj pheej nrog kev lag luam thiab hom. Cov kev hloov pauv hluav taws xob loj rau cov neeg siv khoom tau tshwm sim nrawm thiab sab laug cov tuam txhab feem ntau tsis mob siab ua kom tau txais txhua yam ntawm cov ntaub ntawv tshiab uas cov neeg siv khoom tau pib muab hauv txoj kev tshiab.

Txawm hais tias yuav luag txhua tus neeg siv khoom lag luam-ntsib kev lag luam CRM cov kev daws teeb meem los tswj cov neeg siv khoom thiab kev cia siab, lawv feem ntau yog ua raws li kev siv technology ntau xyoo - thiab lawv tau tsim tshwj xeeb los tswj kev muag khoom B2B. Feem ntau cov tuam txhab cia siab rau qhov tsis ncaj ncees ntawm cov neeg siv khoom hauv POS, eCommerce, lossis Marketing platforms uas tsis qhia cov ntaub ntawv sib. Ua tau los txhawb nqa tus qauv qub uas muaj cov khoom lag luam feem ntau ua tiav, cov kev daws teeb meem no tsis muaj peev xwm muab cov duab tiav ntawm cov neeg siv khoom niaj hnub thaum lawv nkag mus thiab tawm ntawm kev muag khoom funnel ntau zaus, nyob rau ntau yam raws thiab sib txawv touchpoints ua ntej hloov.

Cov kab hauv qab yog cov kab ke ua haujlwm zoo thiab CRMs raws li kev coj cwj pwm qub yog qhov tsis muaj txiaj ntsig ntawm kev tswj hwm cov neeg siv khoom niaj hnub. Cov txawj ntse uas lawv muab yog ceev rau silos, cais tawm ntawm qhov uas tau kawm los ntawm lwm cov chaw thiab kev sib cuam tshuam; qhov no tiv thaiv nws los ntawm kev ua ke ntawm cov neeg siv khoom tshiab hauv lub sijhawm tiag tiag los pleev xim kom pom tseeb ntawm cov lus tshiab hauv kev yuav khoom, uas yog ob qho tib si nyuaj thiab tsis yog.

Qhov no yog qhov ua rau kuv tau tsim ENGAGE.cx, yog ib qho tshiab ntawm CRM tshiab uas tau tsim los ntawm kev ua haujlwm hauv av los pab kom cov lag luam paub thiab tsim kev sib raug zoo nrog lawv cov neeg siv khoom. Yug hauv huab, lub platform no paub cov neeg siv khoom tus cwj pwm thiab tshaj tawm cov ntaub ntawv thoob plaws txhua qhov chaw, txawm tias kev tshaj tawm kev sib raug zoo, nrog lub hom phiaj kom xa cov neeg muaj kev txawj ntse txaus uas qhov tseem ceeb tshaj: kev koom ua ke ntawm ib tus neeg ua haujlwm thiab cov qhua tuaj noj mov.

Kuv hu nws B2C CRM.

Vim li cas B2C CRM?

Ntawm ENGAGE.cx, peb paub tias 80% ntawm koj cov txiaj ntsig tau muab los ntawm 20% ntawm koj cov neeg siv khoom.
Xav txog tias cog kev sib raug zoo ntxiv nrog cov neeg siv khoom no los ntawm kev tuav cov kev sib raug zoo ib yam li koj cov phooj ywg; kev sib paub thiab nkag siab txog cov hauv kev zoo tshaj plaws los sib tham hauv cov ntsiab lus ntawm ntau yam xwm txheej uas koj cuam tshuam:

  • Txhua qhov kev sib tham uas koj muaj nrog koj cov phooj ywg yog los ntawm keeb kwm sib qhia, thiab koj inherently paub yuav ua li cas xav txog thaj chaw nyob thaum sib txuas lus.
  • Thaum lawv hu, ntawv nyeem, tweet, koj paub lawv yog leej twg - lawv cov txiaj ntsig, kev ntshaw, thiab kev xav tau.
  • Thaum lawv xa cov ntsiab lus rau koj, nws ib txwm cuam tshuam vim tias lawv paub koj yog leej twg.
  • Thaum lawv tawm ntawm koj lub tsev, koj paub yuav lom zem li cas, thiab koj yuav nyiam lawv nyiam haus rau lawv.

Siv cov kev paub no rau koj txoj kev lag luam, koj xav kom koj CRM muaj lub peev xwm los pab tsis tau tsuas yog txhawb cov hom kev sib raug zoo ntawm cov neeg siv khoom tshiab no tab sis los pab tsim kho qhov tshiab. Tsoos CRM yog neeg xiam oob qhab vim tias nws txoj kev paub tsuas yog muaj qee yam xwm txheej thiab kev koom tes nws tau tsim los daws.

Koj B2C CRM tshiab yuav nkag siab tias koj cov neeg siv khoom pauv hloov li cas thoob plaws hauv kev yuav khoom thiab Peb Cov Kev Sib Txawv Huab Cua Cloud inform pab qhia thiab muab zog rau cov neeg ua haujlwm nrog cov neeg muaj feem xyuam kev txawj ntse, nws tau txhim tsa rau hauv lub lag luam agile uas hla txoj kev mus ntes thiab khaws cov ntaub ntawv kev coj ua.

eCX_RelationshipCloud

B2C CRM Tswv Yim Tshiab: Kev Paub Txog Cov Neeg Siv Khoom

Peb Kev Sib Raug Zoo Huab muab kev pom, pom kev thiab lub ntsiab lus nkag rau qhov twg koj cov neeg siv khoom hauv lawv cov kev taug kev tshwj xeeb. Qhov no ua rau cov lag luam kawm txog txoj kev zoo tshaj plaws los koom nrog cov neeg siv khoom txhua lub sijhawm thiab qhov chaw ntawm cov neeg siv lus - thoob plaws txhua qhov chaw, tshaj tawm, thiab cov chaw. Ua haujlwm dhau sijhawm, peb tsim lub sijhawm ntawm lub neej rau txhua tus neeg yuav khoom uas qhia txog qib tsis tau muaj dhau los ntawm kev txawj ntse uas tuaj yeem siv rau tus neeg siv khoom lossis kwv yees rau tus neeg yuav khoom.

B2C CRM Tswv Yim Kho: Ua Haujlwm Txhawb Zog

Cov neeg ua haujlwm nyob rau ntawm cov kab kev ntawm cov qhua tuaj noj mov thiab cov feem ntau yog qhov tseem ceeb tshaj plaws hauv kev tsim kev sib raug zoo thiab ua kom muaj kev ncaj ncees. Cov tshuaj CRMs ib txwm tsis muaj peev xwm muab kev ywj pheej rau lawv nrog cov ntaub ntawv lawv xav tau thaum lub sijhawm los ua kom zoo rau txhua tus neeg siv khoom cuam tshuam. Kev Sib Raug Zoo Huab yog lub hom phiaj tsim tshwj xeeb puag ncig muab cov neeg ua haujlwm RIGHT nrog cov neeg siv khoom RELEVANT cov ntaub ntawv txhua kauj ruam ntawm txoj kev taug. Xav txog nws qhov kev piav qhia ntawm lub siab ntsws ntawm txhua tus neeg yuav khoom uas cov neeg ua haujlwm tuaj yeem siv tau los coj los sib cuam tshuam.

B2C CRM Tswv Yim Kho: Platform Agility

Cov neeg muab kev pab CRM ib txwm tau pib kho lawv cov kev pom zoo nyob ib puag ncig ntawm cov neeg siv khoom, tab sis lawv tseem feem ntau ua rau B20B 2-xyoo-laus BXNUMXB pob txha caj qaum lossis yog kev sib txuam ntawm ntau cov kev yuav khoom uas tau tseg ua ke. Cov xwm txheej twg tsis tsim cov kev nrawm lossis ua kom tau raws li qhov xav tau ntawm cov neeg siv khoom niaj hnub no. Cov Kev Sib Txawv Huab customizes txawj ntse nyob rau hauv real-lub sij hawm thiab tau txais ntse nyob rau txhua txhua touchpoint los ntawm kev ua thiab txheeb xyuas lub sij hawm tiag tiag-lub neej neeg cov cwj pwm thiab cov txheej xwm.

Koom tes nrog cov Neeg Siv Khoom

Muaj ntau CRM cov kev daws teeb meem tawm muaj vying rau kev ua lag luam B2C, tab sis tshwj tsis yog lub platform yog lub hom phiaj ua kom xa cov kev sib raug zoo nrog cov neeg siv khoom ntawm cov teev, nws puas tuaj yeem hu nws tus kheej B2C? Cov neeg siv khoom niaj hnub no tau tshaib plab kom nkag siab; lawv huam nws thiab teb rau nws. Los ntawm kev coj tus cwj pwm tseeb B2B CRM rau hauv lawv cov thev naus laus zis, cov tuam txhab tuaj yeem tsim kho kom zoo dua qub thiab hloov kev sib raug zoo nrog cov neeg siv khoom, thiab qhov ntawd yog qhov sib tw sib txawv thiab sib txawv kom ua tiav tau zoo.

Koj tuaj yeem kawm txog cov khoom tseem ceeb ntawm B2C CRM thiab yuav ua li cas ntxiv kev txhawb cov neeg siv khoom los ntawm kev saib peb daim ntawv xim dawb, Vim li cas Ib Tus Neeg Siv Khoom Lag Luam Xav Tau Ib qho B2C CRMCov. Vim tias peb paub pom yog ntseeg, koj kuj tuaj yeem teem caij tus kheej demo ntawm no.

Yuav ua li cas koj xav hais tias?

Qhov Web site no siv Akismet los txo cov kev pabcuam. Kawm li cas koj cov ntaub ntawv tawm tswv yim tiav.