ActionIQ: Ib Tiam Tom Ntej Cov Ntaub Ntawv Neeg Siv Khoom Txheej Txheem Kom Ua Kom Haum Cov Neeg, Tshuab, Thiab Txheej Txheem

ActionIQ - CDP

Yog tias koj yog cov tuam txhab lag luam uas koj tau faib cov ntaub ntawv hauv ntau cov kab ke, a Cov Ntaub Ntawv Neeg Siv Khoom (CDP) yuav luag yog qhov xav tau. Cov tshuab feem ntau tsim los rau sab hauv kev lag luam txheej txheem lossis kev siv tshuab ... tsis muaj peev xwm saib cov haujlwm lossis cov ntaub ntawv hla cov neeg siv khoom.

Ua ntej Neeg Siv Cov Ntaub Ntawv Platforms tsoo lub lag luam, cov khoom siv tsim nyog los sib sau ua ke nrog lwm cov txheej txheem inhibited a ib qho ntawv sau ntawm qhov tseeb qhov twg ib tus neeg hauv lub koom haum tuaj yeem pom qhov kev ua ub no nyob ib ncig ntawm cov qhua tuaj noj mov. Cov neeg siv khoom lag luam platform nyiam ActionIQ pab kom cov lag luam muaj kev nkag siab thiab teb rau ntau qhov kev sib tw nrog cov neeg siv khoom.

ActionIQ Cov Neeg Siv Khoom 360, Txawj Ntse, Kev Txawj

  • Cov qhua tuaj noj mov 360 - Kev koom ua ke koj cov ntaub ntawv thiab tsim kom muaj kev saib pom rau tag nrho koj cov neeg siv khoom
  • Cov Neeg Siv Khoom Txawj Ntse - Tshawb nrhiav koj cov ntaub ntawv thiab tau txais kev nkag siab tshiab los ntawm ib qhov chaw ntawm lub hauv paus hauv kev ntse ntawm cov neeg siv khoom
  • Cov Neeg Siv Khoom Siv - Orchestrate cov neeg siv khoom mus txawv tebchaws thiab cov kev paub tiag tiag ntawm lub sijhawm koj hla txhua txoj kev

CDP lub zog txhawb cov tsis muaj txuj ci kev sib raug zoo los ntawm tus neeg siv sib txuas lus rau kev tshuaj ntsuam cov neeg siv khoom, segmenting cov neeg tuaj saib, thiab kwv yees tom ntej-ua zoo tshaj plaws kev siv 100% ntawm lawv cov ntaub. Nrog cov ntaub ntawv ntawd, kev pom tus kheej cov kev paub thiab tau siv lub thev naus laus zis 1: 1 mus ncig thoob plaws txhua qhov kev lag luam, CX, thiab cov kev lag luam tawm tau ua tau.

Kev ua haujlwm tus kheej tsis yooj yim yog tias cov neeg lag luam tsis muaj cov kev nkag siab kom nkag siab cov kev xav tau ntawm cov neeg yuav khoom tsis tu ncua. Kev teeb tsa hauv nruab nrab cov neeg siv cov ntaub ntawv nruab nrab (CDP) kom los koom ua ke cov ntaub ntawv them nyiaj thiab muaj los ntawm cov thoob plaws yog qhov tseem ceeb rau cov kev siv zog no.

McKinsey

ActionIQ yog qhov chaw nruab nrab ntawm kev hloov cov ntaub ntawv uas tau hloov pauv txoj hauv kev uas cov tswv yim xav txog kev xav ntawm cov neeg siv khoom, kev hloov digital thiab nqi ntawm cov neeg siv khoom cov ntaub ntawv yog lub hauv paus loj ntawm cov khoom ntiag tug.

Lawv tsom rau kev daws teeb meem cov ntaub ntawv kev lag luam kom cov pawg tau txhawb los tsim cov kev paub tseeb cov neeg siv khoom thoob plaws txhua hom npe kov.

ActionIQ pab G2000 cov tuam txhab los ntawm kev sib txuas lawv thawj cov neeg siv khoom, muab ib qho yooj yim-rau-siv interface rau cov neeg siv kev lag luam kom nkag siab txog cov neeg siv khoom, thiab ua kom cov neeg siv khoom orchestration hla txhua txoj kev.

CDP Cov Lus Qhia rau Cov Yuav Khoom

Cov neeg siv khoom Cov Ntaub Ntawv Platform tau nthuav dav nrog ntau dua 100+ tus neeg muag khoom hais tias yog CDPs hauv 12 lub hlis dhau los. Hauv kev muaj tiag, muaj tsawg tsawg CDPs uas yog lub hom phiaj ua rau kom Unify, Tshawb xyuas, thiab ua kom cov neeg siv cov ntaub ntawv nyob rau hauv txoj kev niaj hnub thiab muaj zog. 

Thawj kauj ruam los mus nrhiav txoj hauv kev daws qhov teeb meem nyob rau hauv cov lag luam cov ntaub ntawv pauv khoom lag luam nrawm yog to taub li cas Cov Neeg Siv Cov Ntaub Ntawv nyob ua ke yog thiab ua. ActionIQ tau sau a Daim Ntawv Qhia Kev Lag Luam CDP txhawm rau txuag koj tus kheej lub hlis ntawm kev tshawb fawb tsis txaus ntseeg thiab tau txais qhov tseeb ntawm qhov chaw tsis meej pem CDP.

Rub tawm CDP Txoj Kev Lag Luam Cov Lus Qhia

ActionIQ Ua Raws Cai thiab Ntawv Pov Thawj

ActionIQ cov cuab yeej tswj hwm tau tsim los txhawb koj lub koom haum cov ntaub ntawv, cov neeg siv thiab kev tswj hwm kev ruaj ntseg cov cai. ActionIQ tau tsim tawm hauv av nrog kev nyab xeeb thiab kev ceev ntiag tug hauv siab, nrog rau kev ua raws cai thiab ntawv pov thawj hauv qab no.

  • GDPR - Txoj Cai General Kev Tiv Thaiv Cov Ntaub Ntawv 2016/679 yog txoj cai hauv EU txoj cai lij choj ntawm kev tiv thaiv cov ntaub ntawv thiab kev ceev ntiag tug hauv European Union thiab European Economic Area. Nws tseem hais txog qhov hloov chaw ntawm cov ntaub ntawv tus kheej sab nraud EU thiab EEA cov cheeb tsam.
  • CCPA California Txoj Cai Rau Cov Neeg Siv Khoom ntiag tug yog ib txoj cai lij choj hauv lub xeev txhawm rau txhawb txoj cai ntiag tug thiab cov neeg siv khoom pov hwm rau cov pej xeem hauv California, Asmeskas. 
  • SOC 2 - ib tus qauv kev cai lij choj tau tsim los ntawm cov American koom haum ntawm Certified Public Accountants (AICPA)Cov. Cov txheej txheem npog cov khoom xws li kev ruaj ntseg, kev coj ncaj ncees, muaj, tsis pub lwm tus paub thiab tsis pub lwm tus paub. SOC 2 kev tshuaj xyuas yog ua los ntawm ib tus neeg sab nraud, sab nrauv cyber kev ruaj ntseg thiab kev ua raws cai, kev ywj pheej ntawm ob lub koom haum thev naus laus zis thiab AICPA.
  • Cov ntaub ntawv tiv thaiv ntiag tug - tau lees paub tus txheej txheem rau ua raws nrog EU cov ntaub ntawv tiv thaiv kev tiv thaiv thaum hloov cov ntaub ntawv tus kheej los ntawm European Economic Area (EEA) rau Tebchaws Meskas.

ActionIQ InfiniteCompute Real-Time Analytics Cav

ActionIQ's InfiniteCompute muab lub zog rau koj txuas thiab ua ke tag nrho koj cov neeg siv khoom ntawm cov ntaub ntawv tsis hais qhov twg los yog loj. Nrog kev tawm ntawm lub thawv, InfiniteCompute txuas ncaj qha rau cov ntaub ntawv khaws, cov ntaub ntawv pas dej, thiab tag nrho cov chaw lag luam nrov, dhau los ntawm cov ntaub ntawv xa khoom xa mus thiab lub sijhawm streaming APIs. Cov ntaub ntawv tsis muaj ntaub ntawv, tshaj tawm cov ntaub ntawv, cov ntaub ntawv loj, cov ntaub ntawv tsis sib txuas - tsis muaj teeb meem dab tsi, ActionIQ InfiniteCompute nqa nws tag nrho ua ke.

Rub tawm lub tshuab InfiniteCompute

ActionIQ CDP Kev Sib Koom Tes

ActionIQ sib xyaw nrog Lub Chaw Haujlwm kev daws teeb meem, Kev txheeb xyuas, Kev Lag Luam Kev Lag Luam (BI), Clienteling, Cov Ntaub Ntawv Kev Lag Luam, Database, Direct Mail, DMP, eCommerce, Email, Txawb, Them Nyiaj Media, Tus Kheej, Muag Khoom, Kev Tsim Txiaj, thiab Web / SDK los sib txuas txhua cov ntaub ntawv hauv paus.

ActionIQ Cov Khoom Siv Cov Ntaub Ntawv

Cov khoom sib xyaw ua ke suav nrog Adobe Analytics, Adobe Audience Manager, Adobe Campaign, Adobe Marketo, Adobe Target, AirShip, Allant, Allorica, Amazon Kinesis, Amazon Redshift, Amazon S3, Apache Hive, Arandell, Baesman, Beeswax, Braze, Cheetah, Criteo, CSV , Domo, Cov Khoom Siv Yooj Yim, Cov Phiaj Xwm Facebook, Facebook Instagram, Facebook Cov Tub Txib, Facebook Whatsapp, Google Ads, Google Analytics, Google BigQuery, Google Cloud Storage, Google Display & Video 360, Google Youtube, HTTP, Informatica, Iterable, JDBC, JSON, Kafka, KWI, Liveramp, Tus Saib Xyuas, LS Direct, Luigi, MasterPiece Printers, Merkle Archie, Merkle M1, Merkle RAL, Microsoft Azure, Moloco, Moveable Ink, mParticle, Mulesoft, Optimizely, Oracle Bronto, Oracle Eloqua, Oracle Responsys, Pinterest, PowerBI, So API, SailThru, Salesforce Kev Lag Luam Huab, Salesforce Datorama, Salesforce DMP, Salesforce Marketing Huab, Salesforce Muag huab, Salesforce Service Huab, Segment.io, SFTP, Shopify, Snap, Paj daus, SparkPost, Tableau, Tealium, Teradata,TikTok, Tulip, Twilio, SendGrid, Twitter, YesMail, Zendesk, thiab Zeta Ntiaj Teb.

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