Yuav Ntau Tus Kheej yuav ua phem rau koj tus lag luam?

5 Cov Ntsiab Lus Tseem Ceeb Lub Website Metric

Tus kheej, cov ntsiab lus nthuav dav, rov hais dua, IP nrhiav ... peb txhua tus paub tias cov neeg siv khoom txaus siab thiab teb zoo rau cov lus ntawm tus kheej thiab cov kev paub dhau los, tab sis cov khw muag khoom puas yuav mus deb? Accenture tso tawm cov kev tshwm sim ntawm lawv qhov kev ntsuas tus kheej uas hais tias YOG.

Kev Ntsuam Xyuas Txog Tus Neeg Siv Khoom ntiag tug Cov lus qhia

cov Kev Ntsuam Xyuas Txog Tus Kheej Accenture tshuaj xyuas cov kev cia siab ntawm cov neeg siv khoom nyob ib puag ncig ntawm kev yuav khoom ntawm tus kheej thiab txheeb xyuas cov hom kev lag luam muag khoom, tsim kev paub ntawm cov neeg siv khoom thiab kev sib txuas lus - online thiab hauv khw - uas cov neeg siv khoom yuav muaj kev paub.

Txais tos Cov Lus Qhia Txog Tus Kheej

Cov kev txais tos zoo tshaj plaws hauv khw muag khoom thiab kev sib txuas lus muab los ntawm kev teb cov lus nug muaj xws li:

  • Tsis Siv Neeg nyiaj cheb thaum kuaj tawm rau cov ntsiab lus loyalty lossis daim coupon (82 feem pua)
  • Tiag tiag lub sijhawm (57 feem pua)
  • Ntxiv cov lus qhia khoom (54 feem pua)

Nrov Cov Lus Qhia Txog Ntiag Tug

Thaum nws los txog rau kev paub tus kheej hauv online, cov kev xaiv nrov tshaj plaws suav nrog:

  • Lub vas sab optimized los ntawm ntaus ntawv (desktop, ntsiav tshuaj, mobile) (64 feem pua)
  • Promotional muaj rau cov khoom uas cov qhua tuaj noj mov xav tau zoo thiab khoom siv hauv lub vev xaib xa khoom raws li tus tswv khw xav xauj (59 feem pua)
  • Sib piv cov nqi lossis yuav ib yam khoom (59 feem pua)

Cov Phiaj Xwm Tsis Taus Tus Kheej

Raws li kev sojntsuam, cov neeg siv khoom tsis tshua nyiam siv cov kev coj ua raws li tus kheej hauv qab no:

  • Cov khw muag khoom tawm tswv yim tsis txhob yuav cov khoom hauv online sab nraud lawv cov peev nyiaj ntawm cov chaw pib loj xws li kev txhim kho hauv tsev thiab cov khw muag khoom hluav taws xob (46 feem pua).
  • Cov khw muag khoom loj thiab khw muag khoom noj qhia lawv tsis txhob yuav cov khoom online nyob sab nraud ntawm lawv cov kev txwv kev noj haus (40 feem pua).
  • Khw cov khub uas yuav muab tau cov lus pom zoo raws lawv teeb meem kev noj qab haus huv hauv tsev neeg hauv khw (42 feem pua).
  • Khw sibxws hais nyob zoo rau ntawm lawv lub npe thaum lawv taug kev mus rau hauv lub khw muag khoom (36 feem pua).
  • Cov khw muag khoom muab tswv yim rau lawv los ntawm lawv phooj ywg online (52 feem pua).

Kev ua haujlwm tus kheej tuaj yeem yog cov qauv muaj zog rau cov neeg muag khoom muag khoom lag luam sib txawv los ntawm cov neeg sib tw, nce pob tawb loj thiab tsim kom muaj cov neeg siv khoom zoo. Txhawm rau siv tus kheej thoob plaws txhua qhov chaw, cov khw muag khoom yuav tau txais txiaj ntsig los ntawm kev nkag siab cov neeg siv khoom nyob rau qib dav thiab ib leeg zuj zus - txiav txim siab qhov twg cov tswv yim personalization tuaj yeem ua haujlwm zoo tshaj plaws ntawm kev lag luam, thiab muab cov ntsiab lus tseem ceeb ntawm cov neeg yuav khoom xaiv li cas lawv xav koom. Dave Richards, tus thawj tswj thoob ntiaj teb ntawm Accenture Txoj Kev Muag Khoom

Muaj qee qhov sib txawv nyob ntawm seb cov neeg nyob ntawm cov neeg tau txais kev pab. Nco ntsoov nyeem cov Accenture Cov Ntawv Qhia Qhov tseeb thiab kuaj tawm tag nrho cov kev tshawb pom.

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