10 Txoj Kev Pom Zoo rau Tsav Txoj Haujlwm Mus rau Koj Li Ecommerce Website

Lub Vev Xaib Ecommerce Website

"Ecommerce Hom yog ntsib 80% Yog Tsis Ua Raws"

Tswv yim E-lag luam

Txawm hais tias cov ntaub ntawv no tsis txaus ntseeg, Levi Feigenson tau ua tiav $ 27,800 nyiaj tau los thaum thawj lub hli ntawm nws kev lag luam e-luam. Feigenson, nrog nws tus poj niam, tau pib ua khoom siv eco-friendly accessories muaj npe hu ua Mushie thaum Lub Xya Hli 2018. Txij li thaum ntawd, tsis muaj kev rov qab mus rau tus tswv ntxiv mus rau lub hom. Niaj hnub no, Mushie coj ib ncig $ 450,000 hauv kev muag khoom.

Ntawm qhov kev sib tw ntawm kev lag luam no muaj hnub nyoog, qhov twg 50% kev muag khoom ncaj qha mus rau Amazon, lub tsev tsheb, thiab kev hloov dua siab tshiab yog qhov tsis yooj yim. Tseem, cov kws sib koom ua ke ntawm Mushie tau ua pov thawj tias nws ua tsis ncaj ncees lawm thiab tau siv lawv txoj hauv kev kom tsis pub nres ntxiv. Yog tias lawv tuaj yeem ua tau, yog li koj xav tau.

Txhua yam koj xav tau yog cov qauv kev sib tw sib xyaw nrog kev coj ua kom tau txais kev saib xyuas hauv cov neeg coob coob. Cov lus qhia no nqa tawm Mushie cov lag luam e-lag luam sib koom ua ke nrog lwm cov txiaj ntsig kom tau txais kev nkag mus rau koj lub vev xaib nrog ntau lub peev xwm hloov dua siab tshiab.

10 Txoj Kev Tsav Tsav Tsheb Mus Rau Koj Txoj Kev Lag Luam E-Lag Luam

1. Nqes peev hauv Influencer Kev Lag Luam

Thaum pib, Kuv tau sau txog Google Adwords, tab sis stats qhia tias cov neeg siv tsawg tsawg nyem rau ntawm kev tshaj tawm vim lawv tsis ntseeg lawv ntxiv lawm. Feem ntau ntawm cov neeg siv nyem tawm mus rau cov organic, cov kev them tsis txuas.

Yog tias tsis yog Google AdWords, tom qab ntawv cov khoom nrawm dua los tso koj cov khoom ua ntej ntau lab?

Influencer Kev Lag Luam.

Feigenson tau ncav cuag ntau pua tus loj thiab micro-influencers los txhawb nws cov khoom. Nws xa nws cov khoom mus rau Jenna Kutcher, nrog 4000 tus neeg, thiab Cara Loren, nrog 800,000 cov thwjtim.

Ib qho ntxiv cov ntaub ntawv kawm ntawm Silk Almond Mis tshaj tawm cov khoom lag luam tau tsim 11 zaug ntau dua Rov qab los ntawm kev nqis peev los ntawm influencer kev tshaj tawm kev lag luam uas txwv tawm rau digital cov ntawv tshaj tawm.

Cov lag luam E-lag luam suav cov khoom lag luam muaj txiaj ntsig kev lag luam raws li kev nqis peev ntau. Tab sis Feigenson hais txog qhov tseeb tias koj tsis tas yuav tiv tauj Kim Kardashian kom tshaj tawm cov lus ntawm koj cov khoom. Ntawm chav kawm, nws yuav tawg koj lub txhab nyiaj tsis muaj ROI txhua. Ntawm qhov tsis sib xws, nrhiav cov khoom lag luam niche influencers mus cuag cov neeg muaj feem xyuam ntau dua li tsuas yog leej twg nkaus xwb. Loj thiab micro-influencers muaj peev xwm nce kev lag luam kev lag luam e-kev lag luam nrog kaum zaus ROI.

2. Qeb ntawm Amazon

Kuv paub txhua txhua tus neeg tau tham txog qeb duas hauv Google, tab sis Amazon yog lub tshuab tshawb nrhiav tshiab ntawm toj roob hauv pes E-lag luam.

Raws li ib USA Hnub no qhia, 55% ntawm Cov Khw Muag Khoom Online pib lawv Tshawb Nrhiav ntawm Amazon.

Qeb ntawm Amazon

Feigenson cog lus los ntawm Amazon rau nws qhov muag muag digital. Amazon Kev Ruaj Ntseg Tsis yog tsuas yog pab Feigenson los saib xyuas nws cov lus nug, tab sis kuj tseem ua rau nws nkag mus rau cov neeg coob coob tshiab thiab cov khoom lag luam, zoo li Kev Tshawb Nrhiav Cov Ntsiab Lus, kom loj hlob mus ib txhis.

Sib nrug los ntawm dab tsi Amazon muaj, koj tuaj yeem yeej txoj kev ntseeg siab ntawm cov neeg muas zaub los ntawm kev sau cov kev txheeb xyuas cov neeg siv khoom dhau los thiab sau cov ncauj lus kom ntxaws ntawm koj cov khoom.

Tam sim no tsis txhob hais tias Amazon yog koj tus neeg sib tw. Txawm hais tias nws yog, koj yuav kawm ntau yam txog dab tsi cov neeg siv tab tom nrhiav thiab yuav ua li cas dhau ntawm Amazon cov neeg siv cov ntaub ntawv.

3. Unleash Zog ntawm SEO

Ntawm no tuaj tag nrho cov sijhawm nyiam tshaj tawm kev lag luam ntawm cov tswv khw hauv lub vev xaib. Txij li paub cov neeg yuav khoom sau ntawv blog los txhawb rau hauv Amazon rau qeb duas # 1 hauv Google, SEO ua lub luag haujlwm tseem ceeb hauv txhua theem.

"93% ntawm Tag Nrho cov tsheb khiav tawm los ntawm Tshawb Lub Tshuab."

Tshawb Nrhiav

Qhov ntawd txhais tau tias SEO yog qhov uas txav tsis dhau. Tsis muaj teeb meem ntau npaum li cas rau kev tawm kev lag luam mus rau sab saum toj, cov neeg siv tseem qhib Google tshawb nrhiav cov khoom uas lawv xav yuav.

Txhawm rau pib nrog SEO, koj yuav tsum pib nrog cov ntsiab lus. Pib sau cov ntsiab lus ntawm cov neeg siv tso rau hauv Google txhawm rau tshawb cov khoom kom tsim nyog. Siv Google lo lus tseem ceeb npaj rau kev pab ntxiv. Los yog koj tuaj yeem nqa cov lus qhia los ntawm cov cuab yeej them zoo li Ahrefs rau siab heev SEO tactics.

Ua kom tag nrho koj cov lus suav sau cia rau hauv koj cov khoom nplooj, URLs, cov ntsiab lus, thiab nyob qhov twg cov lus xav tau. Nco ntsoov tsis txhob ntshaus rau cov lus tseem ceeb txuj lom. Siv lawv ib txwm nyob nyab xeeb los ntawm Google kev nplua.

4. Cov ntsiab lus tswv yim

Koj tsis tuaj yeem sau dab tsi, luam tawm nws, thiab cia siab rau cov neeg tuaj saib cov nkauj ntawm koj cov khoom. Tsis tas li, koj tsis tuaj yeem cia siab rau cov ntawv sau mus nthuav dav kev paub ntawm koj cov khoom. Cov ntsiab lus tau hla qhov txwv ntawm cov lus sau. Blogs, videos, dluab, podcasts, thiab lwm yam, suav txhua yam suav nyob hauv qeb ntsiab lus. Kev tshawb nrhiav cov ntsiab lus tsis meej pem yuav ua rau koj tsis paub txog dab tsi tsim, yuav tsim li cas, thiab tshaj tawm nyob rau qhov twg. Tias yog vim li cas Cov ntsiab lus lub tswv yim yog qhov yuav tsum txuag koj lub sijhawm thiab ua kom muaj kev tsheb khiav ncaj qha los ntawm txoj kev zoo.

Ua ntej tshaj plaws, sau cov qauv sib txawv ntawm cov ntsiab lus koj xav tau. Piv txwv li,

  • Yam Khoom Qhia
  • Cov lus hais txog kev siv tau thiab cov txiaj ntsig ntawm cov khoom
  • Demo videos
  • Khoom Duab
  • Neeg siv cov ntsiab lus tsim tawm

Los yog dab tsi koj muaj nyob rau hauv lub arsenal.

Muab haujlwm rau tus kws sau ntawv, tus tsim qauv lossis tus neeg twg uas koom nrog txheej txheem txheej txheem txheej txheem txheej txheem. Tso cov txiv neej ua tus coj kom tau txais cov ntsiab lus raws sij hawm thiab tshaj tawm rau ntawm qhov chaw zoo. Piv txwv li, tus kws tshaj lij SEO yuav tsum saib xyuas ib tsab xov xwm los tshaj tawm hauv lub tuam txhab blog thiab nce qib hauv social media.

5. Tshaj tawm Xa Txoj Kev Xa Mus

Kuv tseem nco ntsoov txog hnub twg thaum Amazon yog qhov tshiab rau kev lag luam e-luam, xa kuv cov ntawv rau xa cov xaib rau kuv cov phooj ywg ua kev pauv pauv nyiaj. Nws yog xyoo dhau los. Lub tswv yim tseem nyob hauv sib rau cov khw muag khoom lag luam tshiab e lossis cov uas xav nce qib sai. Qhov tseeb, hauv lub social media hnub nyoog uas sib koom ua ke yog kev coj noj coj ua txhua hnub, txhua tus neeg nyiam sim lub sijhawm los mus khwv tau ob peb lub pob hauv kev sib pauv chaw xa mus rau lawv cov phooj ywg. Kuv cov social media phooj ywg ua tau txhua lub sijhawm. Yog li kuv zoo nkauj tseeb txog cov cai no.

6. Email Ua Lag Luam

email Marketing

Kev lag luam email tseem muaj lub zog los nyiag lub yeeb yam, tshwj xeeb tshaj yog rau E-commerce chaw. Nrog email lag luam, koj tuaj yeem qhia cov khoom tshiab rau koj cov neeg muas zaub yav dhau los rau kev tsim tsheb sai. Nws cia koj nthuav dav kev paub ntawm koj lub vev xaib. Email kev lag luam kuj tseem yog ib txoj kev tsim tawm los txhawb cov ntsiab lus, neeg tuaj tshiab, lossis luv nqi. Thiab tsis txhob hnov ​​qab txog cov tsheb uas tau tso tseg, uas cov neeg siv khoom ntxiv rau lub laub tab sis tsis txhob nyem rau yuav. Nrog Email kev lag luam, koj tuaj yeem coj cov neeg siv ntawm theem kawg ntawm kev yuav khoom.

Ntawm no yog ib qho piv txwv ntawm email rau cov neeg siv lub laub tseg:

7. Teem Cov Ntawv Pov Thawj Hauv Zej Zog

Kwv yees li 70% ntawm Cov Neeg Tau Txais Online ua rau cov khoom lag luam tshuaj xyuas ua ntej ua ib qho kev yuav khoom.

Cov neeg tau txais kev pabcuam

Kev txheeb xyuas cov khoom lag luam yog 12 zaug ntseeg dua li txwv tsis pub piav qhia txog cov khoom thiab cov ntawv luam muag.

eConsultancy

Pov thawj kev yog ntawv pov thawj rau cov neeg siv khoom, los ntawm cov neeg siv khoom dhau los, tuaj yeem ntseeg koj lub hom thiab khoom. Amazon tau yooj yim dhau los nrog cov ntawv pov thawj hauv kev sib raug zoo. Tsis tas li ntawd, cov ntawv pov thawj hauv zej zog pab txhawb cov ntsiab lus ib yam nkaus, pub rau kev tshawb fawb ntawm kev tshawb fawb rau cov khoom thauj ntawm cov neeg siv cov ntsiab lus tsim tawm.

Tsis paub xav, Amazon Qib siab rau feem ntau ntawm nws cov khoom.

Pib sau tshuaj xyuas txawm hais tias nws yuav siv me ntsis peev. Piv txwv li, muab nqi zog rau koj cov neeg siv yav dhau los rau kev tshaj tawm kev rov xyuas dua nrog cov duab lossis cov yeeb yaj kiab kom tau txais kev nrawm rau hauv kev khiav tsheb thiab yeej kev ntseeg siab ntawm cov neeg siv khoom tshiab.

8. Ua Rau Sawv Daws Raws Kev Lom Zem

Kev tshaj tawm yog qhov thib ob lub tsev ntawm cov neeg siv.

Salesforce tshaj tawm txog 54% ntawm cov xyoo txhiab tau siv kev tshaj lij xov xwm los tshawb nrhiav cov khoom lag luam.

salesforce

Sib tham txog kuv tus kheej, kev tshaj tawm Instagram (xws li cov yeeb yaj kiab) yooj yim cuam tshuam kuv mus yuav khoom lossis sau npe ua tswv cuab. Yog li kuv tuaj yeem hais tias kev tshaj tawm kev sib raug zoo tuaj yeem yog mini-version ntawm koj lub khw muag khoom lag luam. Tsim khw muag khoom hauv kev sib txuas lus hauv chaw nyob qhov twg koj cov neeg nyob thiab nyob thiab tshaj tawm cov ntsiab lus xwm yeem. Khiav cov lus tshaj tawm mus rau kis kev paub thiab tsav tsheb sib nraus.

9. Tso Bestsellers Hauv Pem Hauv Ntej

Kuv qhov laj thawj tseem ceeb rau dhia ntawm Amazon rau kev tshawb fawb cov khoom yog saib cov kws muag khoom zoo tshaj plaws nrog kev tshuaj xyuas ntau tshaj plaws. Amazon tau txhim tsa lub cim no zoo heev. Kuv tau tshawb nrhiav cov txiv maj phaub roj zoo tshaj plaws. Amazon muab kuv qhov laj thawj los yuav nws los ntawm tus muag khoom zoo tshaj plaws.

Nrog cov yeeb yam no ib leeg, Kuv tsis tas yuav mus khawb tob hauv cov khoom uas yuav. Thiab kuv tau txais sijhawm txaus los nyeem cov tshuaj xyuas ntawm cov khoom pom zoo.

Los ntawm kev nthuav tawm cov khoom lag luam uas muag tau zoo tshaj plaws, koj qhia cov neeg siv khoom dab tsi uas lwm tus neeg yuav thiab yog vim li cas lawv yuav tsum tau sim nws. Nws yog qhov tseeb pov thawj los qhia koj txoj kev saib xyuas - cov neeg siv kev ntseeg siab nce, uas ua rau lawv txoj kev txiav txim siab yuav khoom.

Categorize koj cov khoom thiab extract cov khoom muag siab tshaj plaws. Program lawv los rau pem hauv ntej thaum twg cov neeg siv tshawb rau lub ntsiab lus zoo sib xws. Sau cov khoom lag luam zoo tshaj plaws nrog lub npe zoo li hom xaiv lossis cov neeg siv pom zoo.

10. Muab Kev Xa Tawm Dawb tom qab tau txais kev txwv

Muab qhov kev txwv tshwj xeeb rau txoj kev thauj khoom dawb. Piv txwv li, “Pub dawb rau cov neeg txiav txim tshaj $ 10”Los xij tus nqi koj xav tau.

Qhov no ua haujlwm ib yam nkaus thaum koj xav mus cuag cov neeg siv rau ntxiv cov khoom ntxiv rau daim ntawv yam tsis tau yuam lawv.

Nws Yog Koj Thim

Txhua txoj kev hais los saum no yog ib qho yooj yim los siv. Qee tus ntawm lawv siv sijhawm thaum qee tus tuaj yeem ua tiav tam sim ntawd. Siv sijhawm tsawg ua cov haujlwm tam sim no, thiab muab koj pab neeg los ua haujlwm rau cov sijhawm ua haujlwm. Rov qab los thiab qhia rau kuv paub tus twg koj nyiam tshaj. Txhua qhov zoo tshaj plaws.

Yuav ua li cas koj xav hais tias?

Qhov Web site no siv Akismet los txo cov kev pabcuam. Kawm li cas koj cov ntaub ntawv tawm tswv yim tiav.